LMA Midwest – Chicago: The Hidden Growth Killer: From Content Mayhem to Marketing Momentum with Astute Review’s James Hirchak, Consultant and Fractional Chief Marketing Officer Sarah McHugh and yours truly on Wednesday, August 27, 11:30 a.m. – 1:00 p.m. CT

Join us for The Hidden Growth Killer: From Content Mayhem to Marketing Momentum, where we’ll explore how legal marketing teams are overcoming fragmented workflows and content chaos. Attendees can expect a dynamic panel discussion featuring real-world strategies, smart automation tools, and centralized content solutions that help firms reduce risk, improve efficiency, and focus more on strategy. 


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Key Highlights:

  • The true cost of disorganized content on employee efficiency and sales cycles
  • How brand compliance tools reduce risk and reclaim your team’s time 
  • Real stories from firms modernizing their marketing materials and proposal processes 

Don’t miss out on this opportunity to learn how to streamline your content workflows and boost your marketing momentum. Special thanks to our sponsor, Astute Review, for their generous support of this event. And thank you to Baker McKenzie for hosting. Register now!

LMA Body of Knowledge: Technology Management, Business Development 

Our Speakers: 

Roy Sexton
Chief Marketing Officer, Vedder Price

Roy has a passion for solving problems, improving culture, facilitating business growth, and collaborating on long-term strategy. He has been a marketing, communications, and strategic planning professional for over 25 years in consulting, healthcare, legal, and college advancement. He is a longtime member of LMA and served as LMA International President in 2023.


Sarah McHugh 
Consultant and Fractional Chief Marketing Officer

Sarah is a strategic marketing and communications executive with a track record of driving growth through disruptive go-to-market programs. She has helped a wide range of industries develop strategies and create compelling content to connect with customers.

Our Moderator:
James Hirchak 
President and Co-founder, Astute



Time: 
11:30 a.m. – Noon: Registration and Networking 
Noon – 1 p.m.: Program


Location:
Baker McKenzie
300 East Randolph Street, Suite 5000
Chicago, IL 60601


Cost:
LMA Members: $20
Prospective LMA Members: $40

Thank You Our Sponsor! 

For questions or concerns about your event registration, please contact lmamidwest@legalmarketing.org


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