Join us this Thursday with host Roy Sexton and his guest, Jennifer Smuts, consultant for KM Talent. Jennifer is a legend in the legal marketing and business development community AND an incredible supporter of this show, so we are thrilled she will be joining us.
Having recently relocated to Australia, Jennifer will be sure to regale us with tales of her adventures down under and offer insight into career development, coaching, and growth for our viewers. Jennifer writes, “Having enjoyed a successful, 20 year career working in legal marketing and business development in the U.S., I’m excited to take the skills I’ve gathered and apply them in my new position helping clients identify valuable talent and aiding candidates in the search for their dream roles. With a passion for helping organizations understand, create and elevate diversity, equity and inclusion within their corporate culture, I look forward to serving clients in a meaningful way.”
Jennifer is a life-long learner, and in 2021 she completed the eCornell University Diversity & Equity certificate program. As a founding member and past-President of The Legal Marketing Association-Metro Philadelphia Chapter, she continues to stay involved in the legal industry’s premier marketing association, most recently as Chair of the Chief Marketing Officer group for the Philadelphia local and co-Executive Editor of Strategies, The Journal of The Legal Marketing Association.
Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media.
The Entrepreneurial Lawyer podcast hosts Dan Cuneo and Sarah Ruttan Bates visit with Roy Sexton, Director of Marketing for Clark Hill Law and 2022 Legal Marketing Association – LMA International president-elect, about the process of rebranding culture at law firms. Watch and subscribe …
I told you she was prolific, and I’m amazed the posts worked out to be 500 (!) entries even.
If I had it to do over, I probably would have organized the site a little differently. All of the Talk of the Town Whitley County and The Post and Mail columns that she worked so diligently on were posted first, then her editorials, and finally her more wide-ranging Goodreads blog entries: carefully crafted show tunes versus free-spirited jazz riffs.
One could argue, though, that those Goodreads blog entries were closest to her soul; those were where she expressed her fiercest critiques of sexism, ageism, intolerance, and animal abuse.￼
But now it’s all in one place, hopefully for readers to continue to discover her unique voice for years to come!
Thank you, Lauren Swearengen, for this lovely and heartfelt surprise. You made my day. Grateful for your friendship, heart, and kindness. Love you, sweet soul!
#LMA22 … I know as human beings we tend to take more photos of the fun and silly moments and the moments of authentic connection, and those were plentiful. And much needed.
But there was so much substance, so much growth, and so much value achieved this week. energizing and thought-provoking, and I know our 850 attendees will bring so much value back to their organizations from this experience. The curriculum was deep and thoughtful and beautifully executed. And I myself was part of many robust conversations as people unpacked the ideas and concepts they explored. Enjoy these images of one incredible week: https://www.facebook.com/media/set/?set=a.10224716694763670&type=3
Thank you again, Passle #LMA22 kids, for this hysterical, delightful, and slightly horrifying “Roy pillow/voodoo doll”. I’m looking at YOU, chief of shenanigans Will Eke and your co-conspirators James Barclay , Connor Kinnear , Cam Dobinson , Alistair Bone , Edward Lovatt , Eugene McCormick , Sam Page , Sarah Strachan , Tom Elgar , Jennifer Green.
“Broyda” – as Brenda Plowman and I dubbed the dolly at Tuesday night’s neon soirée – is safely ensconced between a Wizard of Oz Winged Monkey and one of my many Passle octopi. As one would. He did get a wee bath as Kourtney Goebel baptized him with a glass of wine that same evening. 😅🍷. But he’s good as new, if slightly tipsy still.
And now he is all tucked in and right at home. Although mischievous pup 🐶 Hudson is eyeballing him mightily. That might not bode well … 🤣
Love you all, and thank you for becoming such a vibrant and essential part of our Legal Marketing Association – LMA International community. Your support, camaraderie, insight, and fun are greatly appreciated. It’s like we’ve all known each other for years in all the best ways!
Rob (“Guy Fawkes”) and I had such a great and informative chat today on cybersecurity with Fortress SRM’s Peter Cavrell and Chuck Mackey. A timely topic for sure.
Thank you also to Richard Levick who joined us for the show opening to salute legendary Michael O’Horo, who will be so deeply missed. We discussed Mike’s candor, heart, authenticity, leadership, and … Porsche-buying negotiation skills, among other things. ❤️
Shout outs during the show to Denise Zdena Pouza, Timothy Corcoran, Mark T Greene, Kimberly Bell Schultheis, Patrick Fuller, Deborah Farone, Amy Payton Verhulst, Gail Porter Lamarche, Dianne Rychlewski, Don Sexton, Susie Sexton, V For Vendetta, and Phyllis Diller.
The conversation with Peter and Chuck dives into the risks and opportunities for lawyers (and consultants) to help their clients map processes, policies, and rules to anticipate, avoid, and mitigate risk. Cybersecurity isn’t a tech problem, but a people one.
We discuss how bad actors avail themselves of human weakness, and talk about the importance of table top exercises to increase agility in one’s organization. We cover how legal marketers and business development professionals can frame their firms’ messages on this topic and help keep their firms safe in a digital landscape. And the essential role of crisis communications, public relations, and media relations.
Join us on June 2nd from 8:30 am to 5:30 pm CT at The Chicago Athletic Association.
Registration and networking breakfast, welcome by event producer Susan Freeman [she/her] 🗣, opening remarks by Joel Stern, Esq., a word about Dress for Success Worldwide by Natalie Altonia Borneo, morning keynote by Michelle Wimes (she, her, hers), Esq., luncheon keynote by Wendy Doyle, closing remarks by #EWE Committee Chair Joni Wickham & Mayor Sylvester “Sly” James, Jr., and TED-style talks throughout the day by the many remarkable women seen below and the event emcee, Roy Sexton.
The event will be followed by an on-site networking cocktail reception!
Thank you, Gail Jaffa, David Leck, and PSMG, for including my piece on personal commitment to proper board governance in the spring issue of Centrum Magazine! I’m deeply honored!
“Serving on, or aspiring to serve on, a board requires more than just an eye for governance, propriety, and fiduciary responsibility, it requires the type of innovative approach we should be applying elsewhere in life. Clark Hill Law’s Roy Sexton has some tips – including tackling those governance wonks.”
Excerpt: “Remember that, particularly if you are in a volunteer board role, everyone is taking energy away from their families and personal needs because of their commitment (and, yes, probably to feed a bit of ego too). In the end, you are only as good as the heart, wit, and dedication you bring to this activity. Honour these duties, absorb them into your DNA, and keep a healthy perspective (and sense of humour) about it all.”
Looking forward to chatting with Fortress SRM’s Peter Cavrell and Chuck Mackey later this week on Legal Marketing Coffee Talk, brought to you by Kates Media and By Aries.
Show description: This week our guests are VP of Business Development and Marketing Peter Cavrell and Security Principal (and self-titled “Cybersecurity Provocateur”) Chuck Mackey from Cyber Security firm Fortress. They’ll be joining host Roy Sexton This Thursday, March 3rd at 3 pm ET.
This promises to be an informative and free-wheeling and, yes, fun deep dive into the world of cybersecurity and risk management. Chuck and Peter will help our legal marketing audience on two levels: promoting law firms’ work in this ever-growing space but also highlighting opportunities and challenges and risks facing marketers as they leverage digital channels.
About Fortress: “We help companies plan, prevent, protect, and respond to unforeseen events like cyberattacks. Comprised of a team of top cybersecurity experts, we help organizations fortify their systems to ensure operational continuity. We also step in to provide critical response services when a business disruption event occurs.”
Scenes from a crazy room – judgment free zone. In this pandemic, and honestly with the loss of my mom, I have felt increasingly nostalgic. I suppose some of us silly humans are plagued with an instinct to gather up trivial objects in an effort to nest during difficult times.
There were three toy lines when I was a child that I knew at the time the world believed I was either the wrong age or gender to enjoy as much as I did. Such a shame we do that to kids. What I discovered in pandemic is that all three lines were much more finite than I had realized back then. Due to the magic of eBay, I was able to re-gather playthings I thought lost to the ether. The joys of acquisition and completion and display have been a strange comfort to me.
Gabriel’s Wannabees were a failed attempt to compete with Playmobil figures and Fisher-Price’s Little People. My grandma Edna must have scooped them all up at a clearance table in the 70s to keep her beloved grandkids/great-grandkids happy and occupied AND safely out of her Mamie Eisenhower-esque coiffure. She kept the Wannabees all in a wicker, wood-lidded picnic basket on her temperature controlled, enclosed back porch. You could tell you had overstayed your welcome in her kitchen when she said in her lilting North Carolina accent, “Why don’t y’all go play with those li’l figures out there.” (Not as much a query as a directive.)
An odd collection of “professions“ was represented by the figures, which I didn’t realize then was by toy maker design. A cowboy, a football player, a gymnast, a nurse, the Lone Ranger, firemen, a helicopter pilot. Sounds like a casting call for the Village People. Anyway, having these little creatures in my hands again 40+ years later is as surreal as it is transporting, evoking what seemed like a happier, safer time.
Mattel’s Hub Bubs where a similarly unsuccessful toy line, likely intended to compete with Richard Scarry‘s ubiquitous (at the time) Busytown. A series of little anthropomorphic animal figures – attired in various uniforms like policeman, fireman, postal worker, teacher (apparently career inspiration was key back then) – could be placed in little plastic buildings. When you hooked the structures together, and turned a little crank, they all moved and interacted.
Again, I have visions of my mother Susie, who always was a sucker for anything animal related, seeing all of these on a sale table, grabbing them all in the feverish way she always shopped, and bringing them home. And likely wanting to play with them even more than I did. Further, I always assumed there were more characters and buildings than we once had. It was just a few months ago that I realized we basically had the complete set, which I then replicated in the feverish online way I tend to shop. That apple (iPhone) doesn’t fall very far from the tree.
And this last toy confession is likely where I will get the most critique, but I loved Kenner’s Strawberry Shortcake dolls. I’ll say it! The smell, the world building, the fact that character conflict existed but was always quickly resolved with minimal harm to any involved. My parents grudgingly bought me a couple of the dolls when I was a kid, but it was an era when that made everyone far more uncomfortable than it should have.
Ironically, I learned recently that I had a couple of relatives who thought having dolls in my crib when I was a baby made me gay. I also had another grandmother who thought having a brass bed (which I did) would make me gay. Irony of ironies. If only it were that easy, the gay mafia would be a lot larger. Of course, all that really tells you is how Dr. Freud effed up generations of nosy, well-meaning, lightly toxic kin who failed at job one: live and let live, love and let love.
Thank goodness I had good friends in elementary school – Hope, Missy, Pam – who shared sans judgment their Strawberry Shortcake toys with me, exemplifying from an early age what acceptance, kindness, and inclusion actually looked like. And now as a *slightly* unusual 50-year-old man I have my own set. All still smell great BTW. Lord knows with what kind of chemicals they were doused for their respective aromas to linger so!
And I’m still gay. And proud of it. And not because of any toys I had. And not because of parental-driven decor. But I’m comfortable being me – and thriving – because I have been blessed with parents who loved and supported and celebrated me unconditionally.
I also love superheroes which didn’t turn me Kryptonian. And GI Joe which didn’t make me a Marine. And He-Man which didn’t make me a bodybuilder. And Star Wars which didn’t make me a Jedi.
What all these Gen X materialistic influences DID make me was a creative soul who continues to be energized by flights of fancy and imagination. And all led me to a happy, successful, stable loving life. I’ll take that all day long.
Roy Sexton is the Marketing Director at Clark Hill Law and the President-Elect of the Legal Marketing Association – LMA International. Roy has held the Marketing Director position since 2019 at Clark Hill and has begun his journey on LMA’s board as Treasurer before being chosen as the 2022 President-Elect.
Clark Hill is an international team of legal advisors focused on delivering exceptional growth for your business.
LMA supports the legal marketing community through thought leadership, professional advocacy and personal enrichment.
On This Episode, We Discuss…
Shifting Your Firm’s Culture to Digital What is the Legal Marketing Association? Benefits of Joining an Association
“Show up every day and keep moving forward, my friends!” – Heather Reid. And indeed she and Carolyn Manning and Dominic Ayres did today on Legal Marketing Coffee Talk with Rob Kates and yours truly! There may have also been appearances by Cher, Elvis, Britney Spears, Homer Simpson, a blue cow, Baby Yoda, and Mr. Ed. 🙌
Along the way, we talked about the Legal Marketing Association – LMA International’s fab #LMA22 conference this March in Las Vegas, tiny dogs who don’t like snowmaggedon, failed guitar lessons, creative heirloom family quilt displays (thank you again, Shoppopdisplays!), the rogue habits of grooms and their wedding registries, and more!
Thanks to these viewers for the love, support, and engagement today: James Barclay, Amy Payton Verhulst, Tahisha Fugate, Nancy Leyes Myrland, Marcia Delgadillo, Don Sexton, Rich Bracken, Gail Porter Lamarche, Jay Linder, and Susan Hunt – with shout outs in the show to Susie Sexton, Heather Morse-Geller, Deborah Farone, Jessica Aries, Laura Toledo, and more.
Legal Marketing Coffee Talk is back this Thursday for a very special, jam-packed episode.
Roy Sexton has a guest co-host, Dominic Ayres, Senior Client Development Manager (Industrials Sector) at Eversheds. Roy and Dominic will be joined by Carolyn Manning, Chief Marketing & Business Development Officer at Mintz, and Heather Reid, Chief Business Development and Marketing Officer at Miles & Stockbridge P.C.
Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media: Video Production.
This book is essential reading at any stage of one’s career. Consummately researched yet accessibly written, the book is chock full of actionable advice, presented in an accessible and entertaining fashion. It’s a breezy yet informative read, peppered with pop culture bon mots illustrative of Dominic’s varied interests.
Given the moment in which we are all living, this book presents a helpful, at times provocative career roadmap. A bit of self-reflection is good for the soul, and Dominic has assembled a powerful array of well-informed voices (including his own) to help the reader on that journey.