“No Good Deed Goes Unpunished.” Wicked: For Good

Wicked. I read Gregory Maguire’s book thirty years ago and was transformed. In this pre-internet era, the idea of approaching a well-worn tale like The Wizard of Oz (which had always been an obsession of mine) from the “villain’s” perspective was relatively, er, novel. But Maguire had more than a gimmick – he had an incisive message to relay, a takedown of the patriarchy, an attack on racism and classism, a desire to champion the rights of all creatures great and small. I had never read anything like it.

 

A few years later, Stephen Schwartz (another obsession) adapted the novel into a big, brassy Broadway musical. My husband and I would finally see the show in Toronto a few years after its debut, and John fell deeply in love with the score and the narrative around an underdog and a top dog striking an unlikely friendship that changed both of their lives … for good. I enjoyed the show but felt something had been lost. The novel’s thornier edges had all been sanded down and replaced with an equally moving but slightly different message around empowerment in the face of institutional adversity.

 

Twenty years later, director John M. Chu crafted a cinematic hybrid of sorts between novel and stage show to generally positive results. Wicked, Part 1 as it has come to be known felt like a revelation (again), bringing the zip of Schwartz’s score into an overlit landscape that didn’t shy away from Maguire’s cultural critique, while remaining a family-friendly, infinitely merchandisable affair. Chu made the arguably controversial, definitely monetizable decision to break the stage show into two films. Given that the first act of the stage show remained unencumbered from too many specific ties to L. Frank Baum’s Oz books and was thereby free to do a good bit of world-building around the school years of Elphaba and G(a)linda, the first film felt like a complete thought, ending with the triumphant anthem “Defying Gravity.”

 

So what to do with the stage show’s more problematic second act which episodically barrels through key moments in Elphaba’s and Glinda’s adult life, intersecting frequently, sometime elegantly, often cumbersomely with key moments in Dorothy’s overly familiar journey through Oz? On balance, Chu blessedly gives us some breathing room to digest all that is happening. It took me four views of the Broadway show to actually remember and process what the heck transpires in that second act. Offering that second act material more cinematic real estate is both good and bad. In Wicked: For Good, we get far more character moments, enriching the dynamic between the former school chums as they lead their separate yet symbiotic lives. The downside? There’s more time for us to scratch our heads and ask, “Wait, where were Dorothy, the Scarecrow, the Tin Man, the Lion just then?” From a chronological perspective, at times it just feels like that math ain’t mathing.

 

But Chu was damned if he did, damned if he didn’t. If he drastically reworked act two to unravel some of the nonsensical bits, 20 years of Wicked-heads would have revolted. If he changed too little, the more casual audience members (and mean-spirited critics) would declare this second installment a letdown. “It’s just not as much fun as the first one.” Well, duh. Elphaba does still have to become the “Wicked Witch” we all knew and feared as children. Schrodinger’s witch as it were.

 

For the tl;dr crowd, I enjoyed the film. A lot. It took me a week, though, to figure out what if anything I wanted to say about it. So here’s this. Go see it. Be open-minded. Hold space for revelatory turns by both Ariana Grande and Cynthia Erivo. And remember how disappointed you were with The Empire Strikes Back as a child, but how eventually it became your favorite Star Wars film in adulthood because it dares to be dark … and, well, real. Or as real as fantasy can be. Through a mirror darkly revealing that even in a magical land of escapism there are, in fact, lions, and tigers, and bears. Oh my.

“The more you try to fit in, the easier it is to be undervalued.” Coming Out as Yourself in BigLaw: Strategy Over Sanitizing … Wednesday, December 10 at 1 pm ET/noon CT, with Rachel Clar, Esq. and Roy Sexton

The more you try to fit in, the easier it is to be undervalued.

You sit in silence as he mispronounces your name again, because correcting him feels riskier than letting it slide.

This is the invisible tax so many women in BigLaw still pay.


Not because they lack skill.


Because they were taught to shrink to stay safe.

Rachel coaches BigLaw women across the AmLaw 200.


Roy leads marketing inside a global firm and has lived this firsthand.

On Wednesday, December 10 at 1 pm ET/noon CT, join Rachel Clar, Esq. and Roy Sexton for:

Coming Out as Yourself in BigLaw: Strategy Over Sanitizing

Register here: https://www.linkedin.com/video/event/urn:li:ugcPost:7396873216117542913

We will unpack how your identity can support your strategy in the rooms that decide your future.

This Live is for attorneys who want to:


→ Speak directly without being labeled difficult
→ Ask for resources in ways that raise your status
→ Decline misaligned work without whispers about your lack of dedication

This session sets the stage for a deeper dive in winter 2026, where you can learn to use your voice in ways that shift outcomes inside your firm.

All registrants get The BigLaw Power Moves Cheat Sheet, which includes ten strategic cues to get yourself heard in high-stakes moments.

Wednesday, December 10 at 1 pm ET/noon CT
Join live or get the replay.

P.S. Which moment feels most familiar:
Being talked over.
Being labeled “too direct.”
Being the default note taker.
Being the token woman in the room.
Or saying yes because no feels dangerous?

“There is a place for people like me — we belong.” Grateful to be named, for the third year in a row, to INvolve’s Outstanding Role Model List, supported by YouTube

I’m incredibly proud to be recognized among such inspiring LGBTQIA+ leaders for the third year running. Visibility and representation aren’t just nice-to-haves — they’re essential. These awards go far beyond the fleeting buzz of personal recognition; they signal to the wider business community the real power of authenticity … of those who are brave enough to bring their whole selves to work, and to speak openly about it. As a young gay man growing up in Indiana in the 80s and 90s, seeing a list like this would have meant the world to me. It would have shown me that there is a place for people like me — that we belong. I’m deeply grateful, and hopeful, that in some small way I can help pass that message forward to the LGBTQIA+ community today.

Founder & CEO of INvolve, Suki Sandhu OBE, says, “I’m so thrilled to be celebrating this global group of trailblazing Executives, Future Leaders and Advocates who are working to ensure LGBTQ+ individuals in the workplace can thrive. All the individuals featured in our Outstanding Role Model Lists supported by YouTube are championing inclusion and leveraging their expertise and knowledge to drive impactful initiatives and strategic change within their organizations. It’s vital that LGBTQ+ employees across global organizations can succeed and achieve career success, and these Role Models are essential drivers of change who are smashing barriers to progress. We could not effect change without them leading the way.”

The Outstanding LGBTQ+ Role Model Lists supported by YouTube showcase LGBTQ+ business leaders and allies who are breaking down barriers and creating more inclusive workplaces across the world. They aim to represent the wide range of impactful and innovative work being done for inclusion across different countries, organizations and sectors, and celebrate the diverse range of inspiring individuals who have made it their personal mission to make a difference.

In their recognition, INvolve wrote, “Roy Sexton, Chief Marketing Officer at Vedder Price, is a visible and authentic advocate for LGBTQ+ inclusion. As 2023 International President of the Legal Marketing Association and current co-chair of their DEI shared interest group, Roy centers DEI in the organization’s strategy, leading impactful town halls and creating safe spaces for LGBTQ+ members. At Vedder Price, Roy mentors colleagues and fosters a culture of belonging. His leadership extends to over 150 interviews, keynote speeches, and panel presentations, amplifying the importance of inclusive leadership. Roy has been recognized by a number of organizations including Crain’s and Corp! Magazine for his leadership capabilities, particularly as an executive within the LGBTQ+ community. He served as a board member for a number of Michigan-based charitable organizations, such as the Mosaic Youth Theatre of Detroit and Ronald McDonald House Charities. Roy’s visibility as an openly gay executive inspires others to embrace authenticity and drive change.”

INvolve is a consultancy and global network driving diversity and inclusion in business. Through the delivery of advisory solutions, awareness workshops, talent development programs, INvolve drives cultural change and create inclusive workplaces where all individuals can succeed. They publish annual role model lists recognizing and celebrating business leaders and future leaders who are breaking down barriers at work and inspiring the next generation of diverse talent.

 

“Create a footprint for who you are, what you like, and what you enjoy” … yours truly interviewed by Deborah Farone for her upcoming book through Practising Law Institute (PLI) – “Breaking Ground: How Successful Women Lawyers Build Thriving Practices,” to be released January 2026

Truly honored to have been interviewed by my dear pal Deborah Farone for her upcoming book through Practising Law Institute (PLI) – Breaking Ground: How Successful Women Lawyers Build Thriving Practices, to be released January 2026.

(The quote in the graphic – taken from the book – references my, er, obsession with social media. 😅)

The book can be pre-ordered here with a 20% discount: https://www.pli.edu/catalog/publications/treatise/breaking-ground-how-successful-women-lawyers-build-thriving-practices/440257 … so proud of you, Deb, and thank you for the kindness you always show me and so many others!

About the book: “Breaking Ground: How Successful Women Lawyers Build Thriving Practices is based on more than 60 in-depth interviews with leading women rainmaking lawyers, law firm chairs, business development experts, and academics from across the United States, Europe, Africa and Asia. The book explores how women at the top of their profession cultivate client relationships, develop new business, and build sustainable practices—while navigating the particular challenges of the legal world. Through personal stories, candid advice, and actionable strategies, the book offers a roadmap for lawyers at every stage of their careers who want to grow their practices and build trusted relationships with clients.”

Educated Spaghetti: Marketing Ideas That Stick, hosted by Right Hat’s Lise Anne Schwartz, with yours truly as her inaugural guest … “Episode 1: How to Build Consensus”

Ever wonder why some marketers thrive in law firms while others crash and burn?

In this episode of Educated Spaghetti: Marketing Ideas That Stick, Lise Anne Schwartz and Roy Sexton, Chief Marketing Officer at Vedder Price, dish up ideas on building consensus for professional services marketing projects. They discuss the biggest mistakes of would-be consensus leaders, why Roy loves the word “pilot,” and his surprising take on creating lasting agreement. Plus, Roy shares his favorite resource and secret sauce for getting people to support a new project.

In this episode:

(00:00) The number one thing holding companies back

(05:05) Childhood experiences that shaped a consensus builder

(10:26) Pilot strategy that turns law firm skeptics into advocates

(17:41) When to proceed without consensus (and how to do it safely)

(23:54) Why trying to leave a legacy guarantees you won’t

(32:06) Roy’s secret sauce: listen more than you talk

About the Host

Lise Anne Schwartz is an experienced brand strategist and writer known for creating authentic, original work that audiences remember. With 20 years in professional services marketing, she brings a unique blend of perspectives as a former lawyer, journalist, copywriter, and pastry chef. Her strong focus on storytelling and user-driven communications, combined with skills in surfacing key insights from stakeholder and audience interviews, makes her exceptional at bringing complex ideas to life. Having conducted over 100 buyer interviews and earned degrees from Northwestern University and Columbia Law School, Lise Anne regularly writes on professional marketing topics.

About Right Hat

Right Hat is a marketing and design partner driven by curiosity, courage, and optimism to help clients take their communications to new heights. Specializing in communicating the value of complex, intangible offerings like professional services, education, and tech solutions, they serve as brand strategists, website designers, creators of sales tools, and extensions of in-house teams. Through deep industry knowledge and determination to push past the ordinary, Right Hat combines design, content, and digital strategies to bring powerful brands to life with fresh ideas that help clients stand out in crowded markets.

Educated Spaghetti w/ yours truly as their inaugural guest … Episode 1: How to Build Consensus: https://youtu.be/YCuS5LmS8YA?si=aKWCorURTVmd0f74

With an open heart and a healthy sense of humor, serendipity can serve one nicely.

A year ago this week I gave a speech at LMA Southeast Region’s conference. (Yes, I explain the zany suit if you watch.) I’d honestly forgotten about this. Dear friend Nancy Leyes Myrland had a reminder pop up today and sent this video she had captured. I might’ve watched this at the time – but I honestly can’t recall. And I only watched a few minutes of it just now. Like many people, I don’t like the sound of my own voice and I really don’t like watching myself. C’est la vie.

But moreover, I had a lot going on existentially last year. That may be why this was lost to the ether of my addled mind. I do know I wasn’t really happy. (I am now.) I felt a bit lost, misunderstood, possibly angry. I felt I’d done my best to give what I could to this world, but was receiving too many signals that it wasn’t enough, that there should be “less of me out there,” that I had somehow disappointed people I had admired and honored. Like all things, much of that was probably in my own head.

But this speech was born of that moment, in which I did my best to lay bare – with humor and gratitude – how I saw myself and how I believed so fully in the differentiating power of authenticity. (And still do.) Was this my ego showing? Probably. Was it a form of self-indulgent group therapy? Indubitably. Was it an effort to try to help others avoid the pain I was feeling then? That was my prayer.

What a difference twelve months makes. I’ve had a LOT of change this year. I hope I’ve grown. Jury is out on that. But for this moment I feel like the bet I placed on myself – as expressed in this video – was the right one.

I’m so unbelievably grateful for the opportunities that have come my way in this time. The me in this video had no idea a remarkable, transformational, literally life changing offer was just around the corner. This new role and new adventure in a new city with a lovely new team and colleagues have meant the world to me.

The video isn’t the complete speech – some of the intro and conclusion is missing – and, honestly, I like it like that. There are few discrete beginnings and endings in life. With an open heart and a healthy sense of humor, serendipity can serve one nicely.

Thank you again to Nancy for this and for always helping me remember I matter. That we ALL matter. And that our stories make a difference. Also, grateful to Toni Toomer Wells and Matthew Gallagher, co-chairs of last year’s event, for believing in me and giving me the chance to share these thoughts with the universe. I hope they can continue to be helpful to whomever is kind enough to give this a watch.

Build sidewalks, not fences: Host and Creative Director Kelli Kelley interviews yours truly for “The brndBrief Podcast”

🎧 NEW EPISODE: Roy Sexton, Chief Marketing Officer at Vedder Price, just dropped some serious wisdom about marketing in the legal world – and honestly, his insights apply way beyond law firms.

Roy works in the one of the only industries that still questions whether marketing is even necessary (wild, right?). But here’s how he’s mastering it:

📌 Start with relationships, not strategies — Roy’s approach to his new role as CMO involves walking around, meeting people, understanding their pain points, and looking for patterns before implementing any major initiatives.

📌 Lean into specialization — Rather than trying to be everything to everyone, focus on your distinctive expertise areas and create compelling, specific content that positions you as the authority in your niche.

📌 Use AI as your co-editor — Treat AI tools as collaborative partners that polish and enhance your work, allowing your team to “level up” and think strategically rather than just execute tasks.

📌 Build sidewalks, not fences — Drawing from Walt Disney’s philosophy, successful marketing means removing barriers and making it easier for prospects to engage with your content and expertise.

🎧 Listen to the full episode here: https://podcasts.apple.com/us/podcast/how-to-build-legal-marketing-strategies-leveraging/id1724388941?i=1000727314353

📹 Watch the full episode here: https://www.youtube.com/watch?v=woi2lEsUnCo&lc=Ugxy60n-xiYgJjEFgAh4AaABAg
———-

🔔 If you enjoyed this episode be sure to subscribe to be notified when new episodes drop
https://podcasts.apple.com/us/podcast/the-brndbrief-podcast/id1724388941

“The Power of Connection: Turning Relationship Data into Growth Strategy” at LMA Midwest ’25 – October 9-10 in Chicago – with Introhive’s Adam Stewart, Mayer Brown’s Dave Southern, and yours truly

🔗 Want to turn relationship data into strategic growth?

Join us at the 2025 LMA Midwest Regional Conference for “The Power of Connection: Turning Relationship Data into Growth Strategy”—a forward-thinking session moderated by Adam Stewart of Introhive, and panelists Dave Southern of Mayer Brown, and Roy Sexton of Vedder Price. 

You’ll learn how to:

🔍 Use connected data to uncover whitespace and guide priorities

🤝 Strengthen collaboration and client engagement through relationship insights

🧑‍💼Drive smarter, human-centered growth across your firm

Walk away with a roadmap to elevate your data strategy and deliver impact where it matters most.

🔗 Conference details: https://legalmarketing.org/Event-Details/2025-midwest-regional-conference

#MidwestActivate #LMA #LegalMarketingAssociation #LegalMarketing #ClientEngagement #RelationshipData #GrowthStrategy

“Civility is on all of us …” – Roop Raj

Roop Raj 💕 – thank you for the gracious shout out at the 4:29 mark, but more importantly thank you for your candor – that’s the leadership we all need. Compassionate, pragmatic, empathetic, calming. Grateful for your message.

LINK: https://fb.watch/C1V_3vfr2Y/