“Creative and consistent communication is key” … Pitchly covers #LMAMW23 panel “You Bought It, Now What?” … #LMA23 #LMAMKT

At the the LMA Midwest Conference, Pitchly’s Director of Partnerships, Vik Nair, led a panel called, “You Bought It, Now What?” all about the next steps marketers need to take after they select technology.

“With such a strong lineup of thought leaders on the panel, incredible takeaways were inevitable, and Vik wanted to make sure that anyone who couldn’t attend didn’t miss out.”

Panelists:

  • Christy A. Tedesco, Senior Marketing Technology Manager at Sheppard Mullin
  • Roy E. Sexton, Director of Marketing at Clark Hill
  • Josh Anisfeld, Chief Digital Officer at Baretz+Brunelle

Read here: https://www.pitchly.com/blog/mastering-software-implementation-and-adoption-insights-from-lma-midwest-conference

EXCERPT: “To ensure ongoing technology adoption, creative and consistent communication is key. The panelists recommended strategies such as success stories, statistics showcasing the software’s impact, interviews with super-users, and executive advocacy. These methods not only inform and educate staff but also inspire and motivate them to make the most of the technology.

“Roy E. Sexton emphasized the need for open and transparent communication to build trust and enthusiasm among the team.”

Meaningful connection, actionable education: LMA Midwest Regional Conference Oct. 2-3 in Chicago … plus, a low-key musical surprise #lmamw23 #lma23 #lmamkt

YES! #LMA23 Legal Marketing Association – Regional Conference Season is in FULL swing! #LMASW23 just wrapped their phenomenal SOLD OUT conference this week, complete with live music and a traditional NOLA second line! EPIC!

Now, our attention turns toward our next event – #LMAMW23 (that’s Midwest, y’all!) – on October 2-3 in the Windy City. I’ll be there – hope you will be too! I’ll be joining my pal LMA Midwest Region Prez Jennifer Gessner Shankleton on the mainstage to welcome everyone – no, no drag queens or disco showtunes THIS time … but there may be a low-key musical surprise – right before phenom keynote Rich Bracken wows us all.

And, then, I will also join Vikram Nair, Director & Head of Partnerships, Pitchly, on day two for a panel discussion: “You Bought It, Now What? Best Practices for Successful Software Implementation and Adoption.”

Check out the agenda – it’s robust and thoughtful with a ton of pragmatic and provocative takeaways ahead: https://legalmarketing.org/Event-Details/2023-lma-midwest-regional-conference

So excited – and can’t wait to see you there!

like osage county only with males, males, males: Guest review of The Judge (2014)

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The Judge

I received the following email from my mom Susie Duncan Sexton last night, and I thought it was pretty funny, succinct, and spot on … and definitely worth sharing here (especially since it saves me from having to see this one, which from the trailers looked a bit too Hallmark Hall-of-Fame/Lifetime TV-movie for me). Here comes … The Judge!

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From: Susie Sexton

Sent: Monday, October 13, 2014, 1:14 AM

To: Roy Sexton

Subject: not good

not worth bothering with…like osage county only with males, males, males…and that love interest sure looks like william macy’s wife…thought it was her through entire film…but this girl was in UP IN THE AIR and the stupid PSYCHO series on tv…only went for billy bob who has not much on-screen time.

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postscript (added by my mom in the comments section below … )

oddly, today, I began to extol bobby “sarah-palin-loving-conservative-tango-expert” duvall…he avoided SANTINI-esqueness, no doubt so that he can do the santini sequel itself about next. shining through some ooky clichés, like chatting at urinals and in contrived dives and on front porches, appeared some pretty cleverly packaged backstories to bring us up to speed as it were? even 8 MM home-made films to let us better understand a deceased mom’s loving parenting skills? else the film would have required serialization.

I am guessing that reviewers should wait one full day to critique because GONE GIRL I fell out of love with in 24 hours…THE JUDGE I began to reconsider. but where was it filmed???? …not MY Indiana…some other Indiana…the tornado has received disses as a tired metaphor for family strife…but the tornado was maybe the ONLY hoosier touch…or at least that business of retiring to the basement jazz that we still think about doing in hoosier-ville. but the bit-o-honey BIT I myself dissed everytime it showed up! probably have spiked your interest now? c’mon, admit it!

post-postscript

googled, and the danged thing was filmed all over MASSACHUSETTS??????? and I read a review criticizing the backstory provided between dueling pop and sonny boy via the gimmickry of screaming expository material (highlighting past events) at each other every so often…I love that description! yep, no mountains or rolling hills or slick scenery in the whole (hole) of Indiana! told ya!

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Susie and Bobby

Susie and Bobby (Kennedy)

So, there you have it, neither Robert Downey, Jr., nor Robert Duvall, and certainly not Vera Farmiga (let alone “Mr. Cellophane” Billy Bob Thornton) can save this train-wreck of a film. (Well, Duvall might have redeemed himself a bit upon reconsideration of the film.)

Skip it, and go see Gone Girl (maybe?) or stay home and watch PBS’ The Roosevelts instead. Or hope that the next Downey film features Felicity Huffman!

And be sure to check out my mom’s funny, provocative, educational, and interesting blog by clicking here – topics include animal rights, culture, movies, nostalgia, equality, and other progressive causes. She is a monthly columnist in Indiana who has published two books Secrets of an Old Typewriter and its follow-up More Secrets of an Old Typewriter: Misunderstood Gargoyles and Overrated Angels (click the titles to order). And you can find out more about her, read her columns, and view photos at her website www.susieduncansexton.com.

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Tomfoolery

Tomfoolery

Reel Roy Reviews is now a book! In addition to online ordering at Amazon or from the publisher Open Books, the book currently is being carried by Bookbound, Common Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.

My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.