Tag Archives: Susie Sexton

Make your own pasta. Or don’t. Owning your space as a legal marketer. Yours truly joins host Taryn Elliott for LISI’s #AllTheThings podcast … #lmamkt

30 September 2022

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Thank you, Taryn Dreyer Elliott and Legal Internet Solutions Incorporated, for having me on as a guest for #AllTheThings podcast: https://www.legalisi.com/news/one-more-thing-charting-your-course-with-2023-lma-president-roy-sexton/ … We had such a fabulous chat, and I’m simply cutting and pasting Taryn’s description as she nailed it:

“Hey podcast listeners. I’m Taryn Elliott, Director of Client Success + Marketing at LISI and I will be your host for this episode of LISI’s All the Things podcast. I’m joined on this month’s episode of One More Thing by Roy Sexton, Director of Marketing at Clark Hill Law, and an old friend from my early days with the Legal Marketing Association – LMA International. Roy and I got together to talk about what he hopes to accomplish next year and his term as the 2023 Legal Marketing Association International President. Knowing Roy for as long as I have, I knew this conversation was going to be fun and I was not disappointed, but we touch on some important topics as well, including volunteering, self-care, acknowledging our differences, and how to amplify yourself along with the work you do. Here is One More Thing, this week’s episode of LISI’s ‘All the Things’ podcast. I hope you enjoy listening to it as much as I enjoyed recording it.”

Indeed, we did, Taryn! So grateful for our longstanding friendship and for your positive influence in my life. As is my wont, I shout out to a LOT of people and how grateful I am for them: Maureen Fechter Farr, Gina Furia Rubel, Heather Morse-Geller, Gail Porter Lamarche, Nancy Leyes Myrland, Lindsay Griffiths, Laura Toledo, Terry Isner, Jennifer Manton, Deborah Scaringi, Michelle Upchurch Murray, LMA Northeast Region Boot Camp, Robyn Addis, Audra Triplett, Michael Coston, Melissa Ertek, Brenda Plowman, EJ Stern Bearman, Bobbie Conklin, #LMA23, Wabash College, Association of Legal Administrators (ALA), Corporate Legal Operations Consortium – CLOC, Michigan Society for Healthcare Planning and Marketing, Susie Sexton, #TheLordOfTheRings, and #pasta. Happy listening!

Listen here: https://www.legalisi.com/news/one-more-thing-charting-your-course-with-2023-lma-president-roy-sexton/ – #LMAmkt

Cybersecurity isn’t a tech problem, but a people one: Fortress SRM’s Peter Cavrell and Chuck Mackey on Legal Marketing Coffee Talk

3 March 2022

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Rob (“Guy Fawkes”) and I had such a great and informative chat today on cybersecurity with Fortress SRM’s Peter Cavrell and Chuck Mackey. A timely topic for sure.

Thank you also to Richard Levick who joined us for the show opening to salute legendary Michael O’Horo, who will be so deeply missed. We discussed Mike’s candor, heart, authenticity, leadership, and … Porsche-buying negotiation skills, among other things. ❤️

Facebook: https://fb.watch/bxjbv1glyU/

LinkedIn: https://www.linkedin.com/posts/kates-media_legalmarketingcoffeetalk-legalmarketing-lmct-activity-6904171292271226880-0WAI

YouTube: https://www.youtube.com/watch?v=RMfkgcReb08

Shout outs during the show to Denise Zdena Pouza, Timothy Corcoran, Mark T Greene, Kimberly Bell Schultheis, Patrick Fuller, Deborah Farone, Amy Payton Verhulst, Gail Porter Lamarche, Dianne Rychlewski, Don Sexton, Susie Sexton, V For Vendetta, and Phyllis Diller.

The conversation with Peter and Chuck dives into the risks and opportunities for lawyers (and consultants) to help their clients map processes, policies, and rules to anticipate, avoid, and mitigate risk. Cybersecurity isn’t a tech problem, but a people one.

We discuss how bad actors avail themselves of human weakness, and talk about the importance of table top exercises to increase agility in one’s organization. We cover how legal marketers and business development professionals can frame their firms’ messages on this topic and help keep their firms safe in a digital landscape. And the essential role of crisis communications, public relations, and media relations.

EmpoweredWomen2022

Join us on June 2nd from 8:30 am to 5:30 pm CT at The Chicago Athletic Association.

Registration and networking breakfast, welcome by event producer Susan Freeman [she/her] 🗣, opening remarks by Joel Stern, Esq., a word about Dress for Success Worldwide by Natalie Altonia Borneo, morning keynote by Michelle Wimes (she, her, hers), Esq., luncheon keynote by Wendy Doyle, closing remarks by #EWE Committee Chair Joni Wickham & Mayor Sylvester “Sly” James, Jr., and TED-style talks throughout the day by the many remarkable women seen below and the event emcee, Roy Sexton.

The event will be followed by an on-site networking cocktail reception!

Sponsor and/or register today:
https://lnkd.in/ggZX2BvD

Thank you, E.J. 🙌🎭❤️

“Show up every day and keep moving forward, my friends!” – Heather Reid, Carolyn Manning, and Dominic Ayres on Legal Marketing Coffee Talk #lmamkt

4 February 2022

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View …

On Facebook: https://fb.watch/aYr3Z5UVcC/

LinkedIn: https://www.linkedin.com/posts/robkates_legalmarketingcoffeetalk-legalmarketing-lmct-activity-6894074900764852224-5Ydl

YouTube: https://youtu.be/MmIBKvvbl9E

“Show up every day and keep moving forward, my friends!” – Heather Reid. And indeed she and Carolyn Manning and Dominic Ayres did today on Legal Marketing Coffee Talk with Rob Kates and yours truly! There may have also been appearances by Cher, Elvis, Britney Spears, Homer Simpson, a blue cow, Baby Yoda, and Mr. Ed. 🙌

Mostly we had a warm, substantive, candid, joy-filled, inclusive chat about culture and communications and (to swipe the title of Dominic’s fab new book) “How to Advance Your Career in Professional Services Marketing: Be More Purposeful and Strategic with Your Career Direction.” (Which you can order … right here: https://www.amazon.com/dp/B09PLR7322/ref=cm_sw_r_cp_api_glt_7AW38R2HCE6Y2CKBZQWH.)

Along the way, we talked about the Legal Marketing Association – LMA International’s fab #LMA22 conference this March in Las Vegas, tiny dogs who don’t like snowmaggedon, failed guitar lessons, creative heirloom family quilt displays (thank you again, Shoppopdisplays!), the rogue habits of grooms and their wedding registries, and more!

Thanks to these viewers for the love, support, and engagement today: James Barclay, Amy Payton Verhulst, Tahisha Fugate, Nancy Leyes Myrland, Marcia Delgadillo, Don Sexton, Rich Bracken, Gail Porter Lamarche, Jay Linder, and Susan Hunt – with shout outs in the show to Susie Sexton, Heather Morse-Geller, Deborah Farone, Jessica Aries, Laura Toledo, and more.

Photographer Scott Lawrence joins us on Legal Marketing Coffee Talk

2 December 2021

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VIDEO LINKS …

Facebook: https://fb.watch/9Fi1RyjuDv/

YouTube: https://www.youtube.com/watch?v=YB7GvGtRrX0

LinkedIn: https://www.linkedin.com/video/event/urn:li:ugcPost:6871173503022964736/

Scott’s website: https://scottlawrencephoto.com

VIP package referenced in show: https://www.mellermarketing.com/holiday-bundle

Thank you, delightful and talented Scott Lawrence of Headshots by Scott Lawrence, for joining Rob Kates and me today on Legal Marketing Coffee Talk. A robust and lively conversation about the power of smart, authentic portrait photography in legal marketing efforts and how to put your subjects at ease, how to introduce a contemporary and accessible feel, and how to incorporate styling for different digital audiences and individual branding needs.

Many, many shout outs (you have to watch to make sense of this list!): Gina Furia Rubel, Marcia Delgadillo, Brenda Meller, Sarah Ryan, Pentatonix, Gittings, Gittings Global, Gloria Pak, Nick Lachey, Jeff Timmons, MotorCity Casino Hotel, Laura Benanti, Susie Sexton, Don Sexton, Alan Cumming, Betty Buckley, Cyndi Lauper, Superman, Tiffany Elie, Hello Dolly, Patty Buccellato, Erin Kennedy, Meller Marketing, Zelig, show choirs, Minnie Driver, Ronald McDonald House Charities Ann Arbor, Kim Kelly, Ronald McDonald, C.S. Mott Children’s Hospital, Gabby Confer, Lori Mola Compagner, Cleveland Agora, Rock & Roll Hall of Fame, Chris Marrone, Kathy Cook, and heaven knows who/what else!

And thank you, Scott, for my incredible gift presented at show end!

Legal marketing, the arts, and more: Christopher Johnson interviews yours truly + I’m officially official as LMA prez elect!

21 September 2021

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Facebook Video: https://www.facebook.com/CalmClearCommunications/videos/554077525808992/

LinkedIn Video: https://www.linkedin.com/posts/cgjohnson_legal-marketing-the-arts-and-more-activity-6843966424755576832-8×1-

YouTube: https://www.youtube.com/attribution_link?a=Ri3c8mhTSebquYtm&u=/watch%3Fv%3DSk4tfEslEhs%26feature%3Dem-lbrm

I had a ball chatting with Christopher Johnson today. Thank you, Brenda Meller of Meller Marketing 🥧, for connecting us. Terry Bean, if your ears were burning, watch. 🤣 We chatted about the power of family, great parenting, the arts, human connection, narrative power of marketing, trends in digital, Britney Spears headsets, and so much more. Enjoy!

Mentions include Don Sexton, Susie Sexton, John Mola, Clark Hill Law, Legal Marketing Association – LMA International, Ronald McDonald House Charities Ann Arbor, Mosaic Youth Theatre of Detroit, and more!

I’m officially official and deeply honored to be “ratified” as LMA’s 2022 prez-elect and 2023 president!

Gould & Ratner’s Chief Marketing Officer John Byrne on Legal Marketing Coffee Talk

4 September 2021

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VIEW HERE: https://fb.watch/7OB8qXsaGi/ …

We had a pretty fantastic – and free-wheeling – conversation with our friend John Byrne today. This may be one of my favorite shows we’ve done yet. To be honest, I’m not even quite sure how to recap it, other than this was an authentic conversation between people who respect and love each other. There might be some references to the bathroom habits of naughty cats, a general love of anything Disney, and appreciation for the unique attributes of the only child – AND an understanding that truth when delivered from the heart is always a good thing.

Shout outs in the show to … Susie Sexton, Don Sexton, Thor Hodges, Lisa Towey Simon, Anne Gallagher, Megan McKeon, Nancy Leyes Myrland, Nancy Slome, Brenda Pontiff, Andrew Laver, Michelle Friends, Kelly MacKinnon, Brenda Plowman, Amy Payton Verhulst, Laura Toledo, Lindsay Griffiths, Kevin Iredell, Dianne Rychlewski, William Fitzgerald, Linda Sedloff Orton, Stephen D Barrett, Jose’ Cunningham, Trish Desilets Lilley, #oklahoma, #themusicman, and more!

Facebook: https://fb.watch/7OB8qXsaGi/

LinkedIn: https://www.linkedin.com/posts/robkates_new-day-same-fabulous-guests-this-week-activity-6838603731827855360-5Euj

YouTube: https://youtu.be/rg5tObv3DdA

Support Laura Toledo’s cancer fight: https://www.gofundme.com/f/phjaa6-help-lauras-fight/donate

Taco 🌮 Tees! https://www.bonfire.com/lauras-taco-team/

SHOW DESCRIPTION:

It’s the show about legal marketing and the people that make it happen.

This week, Roy Sexton’s guest is fellow LMA International Board Member AND Midwesterner John Byrne, Chief Marketing Officer for Gould & Ratner LLP. John and Roy will not only reflect on nearly a decade of friendship and volunteer leadership together, but what trends they see in marketing, communications, and thought leadership in these neverending pandemic days. John, who also has worked as a practicing attorney and as a newspaper editor, will offer his observations on the intersectionality of legal and media and the opportunities represented for marketers therein. John and Roy are both only children who also have strong ties to the medical profession AND they both tend to enjoy the occasional shenanigan (or eight), so this conversation is sure to be heartfelt, free-ranging, and raucous!

Join our team of hosts: Jessica Aries, Tahisha Fugate, Andrew Laver and Roy Sexton , each week, as we talk to the leaders in the legal marketing community.

Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media.

Legendary Megan McKeon joins us on Legal Marketing Coffee Talk

5 August 2021

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(Screenshots by Nancy Leyes Myrland)

Thank you to my fabulous Clark Hill colleague Megan McKeon for joining Rob Kates and me on Kates Media: Video Production’s “Legal Marketing Coffee Talk,” sponsored by Jessica Aries’ By Aries. Thanks again to Katelynn Audrey Wynn McGuire for the wonderful promotional support.

Facebook VIDEO: https://fb.watch/7b2fOwyVov/

LinkedIn VIDEO: https://www.linkedin.com/posts/robkates_legalmarketingcoffeetalk-legalmarketing-lmct-ugcPost-6827996446755713025-4wjF

YouTube: https://youtu.be/kxzNIpDgjYw

We cover a LOT! 🤣 The relative merit of phone calls, being trapped in Facebook jail, the perils of pool repair, the joys of home associations, and the highs and lows of geriatric pet ownership.

MORE importantly we discuss trends in legal marketing and business development, the crucial differences between those two disciplines AND their complementary nature, how data drives smart decision-making and efficient resource deployment, how the Legal Marketing Association and a commitment to mentoring benefits firm culture, and more.

Shout outs in today’s show to Susan Ahern, Guinevere Lehman Anderson, Marceline Johnson, John Byrne, Timothy Corcoran, Anne Gallagher, Brenda Plowman, Jill Mason Huse, Kelly MacKinnon, Nancy Myrland, Brenda Pontiff, Amy Payton Verhulst, Gina Furia Rubel, Heather Morse-Geller, Gail Porter Lamarche, Gail Paul, Susie Sexton, Connie Harris, James Fisher, Eric Lewandowski, Nancy McKeon, Patrick Fuller, Jay Harrington, Glen Hanson, HunTees, Marlon Brando, and more.

Postscript …

That’s me! Always on the cutting edge! LOL. Thanks for the shout out (below), Nancy Myrland of Myrland Marketing and Social Media. She writes, “‘Should You Give Stories A Chance?’ A LinkedIn notification related to Roy Sexton yesterday (discussed in this 2-minute, 22-second episode) is what caused me to record this episode.”

I admit I keep using the damn things as another piece of real estate, wondering if anybody’s paying attention. So she nailed exactly my psychology as a user in her assessment!

Post – postscript …

Yours truly as a guest on Brenda Meller’s video series Social Media P.I.E. – “Celebrate. Advocate. Reciprocate.” #Superfan #BeARoySexton

11 February 2021

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Facebook VIDEO: https://fb.watch/3BEXFKi1b7/

YouTube: https://youtu.be/wJES5jcS93g

LinkedIn VIDEO: https://www.linkedin.com/posts/brendameller_linkedinlive-socialmediapie-bearoysexton-activity-6764372643287195648-BweD

Thank you, dear Brenda Meller of Meller Marketing and Social Media P.I.E., for having me on today! We unveiled “C.A.R.” – an acronym I devised about 20 minutes before 🤣 – to help people become #socialmedia superfans. Celebrate. Advocate. Reciprocate. In retrospect, I should add an “E” for “elevate,” because I really do “C.A.R.E.” See what I did there?


In addition we discussed my hair care regimen, the power of silly tshirts, my favorite songs, and the goddesses Deborah Harry and Miley Cyrus.

Find out more about – and purchase! – Brenda’s best selling new book Social Media Pie here.

Shout outs in the show to Susie Sexton, Jay Harrington, Nancy Leyes Myrland, Gina Furia Rubel, Jessica Aries, Renee Branson, Heather Morse-Geller, Susan Ahern, Megan McKeon, Clark Hill Law, Mark Ostach, Kathy Kvasnak, Tina Marie Wohlfield, MiVida Burrus, Mosaic Youth Theatre of Detroit, Ronald McDonald House Charities Ann Arbor, Legal Marketing Association – LMA International, Beth Kennedy, and more!

https://www.linkedin.com/pulse/how-make-your-photo-public-when-you-comment-live-videos-meller-

P.S. Today’s chat inspired this blog post from Brenda as well. “Have you noticed that when you’re commenting in a live stream on LinkedIn, your photo is a gray avatar? It may be one of two items in your privacy settings. Here’s how to fix it.”

“Hair care investigator” Mark Ostach, my beloved Leadership Detroit 30 classmate

Legal Marketing Coffee Talk with Heather and Jay Harrington and yours truly

4 February 2021

5 Comments

Rob Kates and I had a fabulous chat today with my fellow Michiganders Heather and Jay Harrington, founders of Harrington Communications and Life and Whim.

View here: https://fb.watch/3sldJ6qz3Z/

These two are authentic, accessible, iconic marketers AND human beings. We discussed the need for a consistent (and empathetic) drumbeat of thought leadership, how good and responsive design is key to powerful communications, the energizing nexus of art and commerce, the therapeutic benefits of writing, and how taking a helpful and conversational approach to social media is key to growth.

Mentions during the show include Tom Nixon, Susan Ahern, Susie Sexton, Don Lee, Nikki Bagdady Horn, Stephanie Preston, Clark Hill Law, Kerr Russell, Trott Law, Jem and the Holograms, Thanos, Tom Hanks, “Gretchen Warner,” Infinity Gauntlet, Legal Marketing Association, Traverse City, baseball, Governor Gretchen Whitmer, art, dogs, unsupervised second graders, Mad Men, and more. Enjoy!

Nikki Bagdady Horn with yours truly on Legal Marketing Coffee Talk discussing great graphic design … and The Backstreet Boys

21 January 2021

4 Comments

VIEW VIDEO: https://fb.watch/39Vy8YXpiG/

Yes, Nikki Bagdady Horn and I talk about The Backstreet Boys … and design for marketing communications! To be honest I’m not sure why she puts up with me, nor why Rob Kates hasn’t murdered me yet over my dodgy Internet connection. My mother Susie Sexton is hibernating after the exciting Inauguration events this week AND a marathon viewing of ALL six seasons of Grace & Frankie.

More about Nikki: https://nikkiscreative.com

We discuss at length the need for thoughtful consulting when designing materials that have substantive and difficult messaging AND the importance of considering audience needs … always. Nikki is a master of her craft.

You know it’s a party when the Pope, President, and Vice President FCTRY action figures come out to play!

Jenn Kennedy commented, “Highly recommend Nikki! Her graphic design skillset is worth the investment, for those in the market for a designer. 👍”

Shout outs to dogs everywhere, creative lighting, Morris Day & The Time, community theatre, Dianne Rychlewski, lawyers, Blaine D. Fowler, Colleen McConnell Fowler, Jennifer Saulten Arapoff, Jenn Kennedy, Todd Forfinski, Joanie Davidson Forfinski, Kerr Russell, Saint Joseph Mercy Health System, Bryan Bagdady, Lauren Crocker, Clark Hill, Trott Law, Ann Arbor Civic Theatre, runners, and more.

VIEW VIDEO: https://fb.watch/39Vy8YXpiG/

I buy (and wear) weird t-shirts. Proudly.