Thank you, Nick Werker and Answering Legal, for having me on your show. I enjoyed our free-wheeling conversation very much!
All can view/listen here: https://www.answeringlegal.com/blog/eetl-podcast-exploring-the-future-of-legal-marketing-with-the-lma-international-president-roy-sexton/
For episode 48 of the “Everything Except The Law” podcast, host Nick Werker welcomes Roy Sexton, International President of the Legal Marketing Association – LMA International. This episode offers an inside look at the latest developments in the legal marketing community and advice on how lawyers can prepare for the future of law from a marketing standpoint.
In their conversation, Nick and Roy discuss:
What inspired Roy to open the LMA Annual Conference with a musical routine.
Why law firms should be cautious about incorporating AI into their marketing.
What being client-centric actually means for law firms.
Roy’s future goals for the LMA and what he hopes to accomplish as president.
The biggest benefits lawyers will see from joining the LMA.
‘free-wheeling’ as always. I can see you with your own radio show, podcast, or on the speaker circuit in the not to distant future
Thank you, friend – I admit I’d love that
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