I have to say I am pretty damn proud of today’s show. Thank you, Terry Isner and Greg Griffin, for suggesting this and helping map out the approach and, Rob Kates, for being utterly amazing. In addition to Terry, we had gracious, candid, funny, loving guests in Keith Wewe and Amber Bollman. And my brilliant ma Susie Sexton is now EVERYONE’s ma. I’m so proud of her.
And our engaged and supportive commenters and friends Deborah McMurray, Heather Morse-Geller, Vivian Gorin Hood, Marcia Delgadillo, Tahisha Fugate, William Fitzgerald who kept the party going and helped us feel confident and loved every minute.
Yes, we laughed and shared deep truths. And there was singing. From I Will Survive to MacArthur Park, Don’t Leave Me This Way to Part of Your World. But, and I will only speak for myself, I suspect there will always be a part of any #LGBTQ+ professional worried about reception and approval and support. I know it felt very special to feel all of those things today. One hundred fold. #pride #loveislove #family 🌈
Our friend and fellow LMCT host Tahisha Fugate wrote, “Today’s episode of Legal Marketing Coffee Talk was one for the books. Do yourself a favor and catch the replay. The stories, the transparency, and of course the entertainment were phenomenal! You’ll also want to add a few songs to your playlist. … A special thanks to our wonderful host Roy Sexton and guests Keith Wewe , Amber Bollman, Terry M Isner and Roy’s mom (my favorite social mom).”
Terry wrote: “This was a big first for me, I am very comfortable being me, but never really discussed being me publicly like that, lol. … I love that the conversation has started and that our small community of legal marketing brothers and sisters are all in to create a community of acceptance and inclusion. … PRIDE is about everyone being proud to be themselves. 🐝 U but remember to 🐝Kind to everyone along the way.”
Looking forward to this conversation with Amber Bollman, Keith Wewe, and Terry Isner on Rob Kates’ / Kates Media: Video Production’s “Legal Marketing Coffee Talk (#PRIDE edition!)” sponsored by Jessica Aries’ By Aries. Thank you to Terry and to Greg Griffin, both of Jaffe, for devising and helping develop the idea. Thank you to By Aries’ Katelynn McGuire, as always, for the exceptional promotional support. 🌈 Don’t miss it, THIS Thursday at 3 pm ET.
Official show description: Legal Marketing Coffee Talk kicks off PRIDE month in style on June 3 with a full house. Host Roy Sexton chats with fellow LGBTQ+ legal marketing mavens Amber Bollman (Director of Client Service at Barnes & Thornburg LLP), Keith Wewe (Vice President of Strategy and Solutions at Content Pilot LLC), and Terry M Isner (Owner/CEO, Marketing & Branding at Jaffe ).
This promises to be a special episode, full of laughter, insights, hard truths, and maybe a showtune or two. Our panel will discuss what challenges LGBTQ+ professionals face in our industry, what secret superpowers set them apart, what inclusion and equity looks like from their perspective, and what our collective future may hold. Don’t miss it!
Kate writes, “May is ‘Mental Health Awareness Month’. I’m not sure I can remember a more important time to acknowledge this and have a real conversation about mental health.
“Luckily, I see a positive change in our firms; there is more of a willingness to have the conversation, continue the conversation, and show vulnerability when it comes to the topic of mental health.
“I have asked some of our marketing friends – Logan Tracey, Cheryl Foster, Roy Sexton, Tahisha Fugate, Jennifer Gessner Shankleton – to share how they are trying to avoid burnout and how they are looking after themselves. Burnout is an issue I’ve been watching closely (and providing data on). It is a very real topic for marketers right now. Put another way, self-care is critically important and these marketers capture this sentiment beautifully.
“These sentiments highlight good self care and positive mental health practices for us all to take in and replicate.”
Kate writes: “Roy is a shining beacon for all of us. His ability to share and show vulnerability with his work family is inspirational.” Thank you, Kate! My contribution to her article follows:
“I do feel like I’ve been burning the candle at every end possible. I’m not sure there’s any wick left! That said, I’ve also found this to be a strangely rewarding time because it has, at times, leveled the playing field, allowed us marketers to drive our firms toward digital tactics that actually work, and has afforded us a kind of singular focus one rarely gets in this career. But that comes at a price – low energy, neglected relationships, no exercise, spending far too much money at Amazon.
“I’m trying to ease back into balance and reclaim my time. Shutting down the computer at 5:30 or 6 instead of 7 or 8. Avoiding work email on the weekends. Taking walks with my husband. I’m also more forthcoming than I’ve ever been with colleagues and leaders about what I need for balance, and the response has been positive. By the way, THEY are feeling it too. But none of us are necessarily brave enough to be the first to say it out loud. Sometimes that is the best way to resilience – telling people how you feel. And if they can’t accept that or don’t want to, life is far too short to put your energy into a person or organization so selfish.”
Rob Kates and I had a delightful chat with superstar Greg Griffin of Jaffe. Rob and I also learned our mothers have the same birthday, and we heard from my mom Susie Sexton that apparently Robert Mitchum has been paying her nightly visits. 😳
Greg shared with us the joys of his new role at Jaffe, the importance of authenticity and listening in effective business development, his commitment to volunteering and fitness, and how he gave the Houston mayor a catnip (nee mint) mojito. Missed opportunity: he didn’t bring his adorable pup on camera!
History shows that, when the majority in rule starts to feel that they are losing their cultural hegemony, they get ugly and they go on the attack, no matter what lip service they provide to the contrary. Even in some of my volunteer board service recently, I have seen it from others in ways that truly have shocked me.
My mother and I were having this conversation yesterday. The wonderful thing in this moment is that those who have been forced to live in the margins now have access to so many megaphones – digital and otherwise – by which to tell their stories and hopefully cement positive, permanent change.
One such example is Theatre NOVA’s latest “Play of the Month”: The W.I.T.C.H, a firecracker of a show, written and performed by incisive, chameleonic Morgan Breon and ably directed by Diane Hill with a keen eye toward economy of space, dance-like movement, and the rich language of the text itself. (THE W.I.T.C.H. stands for Wound Intervention Through Care and Healing.)
From the press release: “Theatre NOVA, Ann Arbor’s professional theatre with an exclusive focus on new plays and playwrights, presents a new play written specifically for the Zoom format each month (January through April) with their PLAY OF THE MONTH series. ‘THE W.I.T.C.H’ by Morgan Breon, the fourth offering in the series, will be performed live on Zoom on Wednesday, April 28 at 8pm and available ON DEMAND for Series Pass holders through the end of May 2021.
“‘THE W.I.T.C.H.’ shows the joys, pains, and struggles of Ms. Morgan, a newly hired Behavior Specialist at a Detroit public high school. When hope begins to crack open her students’ hearts and minds, Ms. Morgan’s office might just be the most dangerous room in the entire school. Directed by Theatre NOVA Producing Artistic Director, Diane Hill. Featuring Morgan Breon in a tour de force role as she portrays an array of characters in the public school setting including a behavior specialist, students, teachers and administrators.”
And that press release isn’t just hype. It is one of the most accurate descriptions I have seen in a press release about a piece of work in a long time. Morgan Breon in style and delivery is like this wondrous combination of Anna Deavere Smith and Zoe Caldwell. She is alchemic and transfixing. A one person show is never easy, let alone holding the audience’s rapt attention via Zoom for 30 minutes.
Like quicksilver, she depicts a host of characters – from teachers to multiple teenagers to school administrators – gracefully, sharply, rapidly morphing from one to the next, each clearly drawn and distinct. It is a remarkable performance, made that much more significant in service as it is to a message of inclusion and of the necessity for all of us to break down the fears that hold us back from authentic connection.
Note: the performance was followed by a talk-back about the play and the desensitization to trauma amongst youth experiences in and out of school. Interested attendees had the opportunity to ask questions and join the discussion.
Tickets are $10 each month, or $30 for a Series Pass, which includes admission to four plays for the price of three and the opportunity to view all four plays ON DEMAND if any of the live performances are missed. Purchase tickets online at www.TheatreNova.org. All proceeds benefit Theatre NOVA’s ongoing efforts to stay alive through the pandemic. This activity is supported in part by the Michigan Council for Arts and Cultural Affairs and the National Endowment for the Arts.
Morgan Breon (playwright/performer) earned four degrees from the University of Michigan Ann Arbor—none of which are in theatre. She holds an: LLMSW, EdMA, BA Psychology and BA English. She kick-started her theatre career playing 15 of the 16 characters featured in Nilaja Sun’s, “NO CHILD” at Matrix Theatre Company. Morgan is an ensemble member of Shakespeare in Detroit and is an alumnus of Mosaic Youth Theater in Detroit, University of Michigan’s CRLT Players, and the University of Michigan Educational Theatre Company and has received awards for her plays “WAKING UP ALIVE” and “PORTRAIT OF A WISE WOMAN.” Morgan was a 2017 Mitten Lab Fellow, 2017-2018 University Musical Society (UMS) Artist in Residence, 2018 Playwriting Scholarship Recipient with PlayPenn Theatre in Philadelphia, PA, and a 2018 Kresge Arts in Detroit Fellow. Her docu-play “TELLING OUR STORIES” platforms the narratives of Black women in America, and a technology-infused version of the project was showcased at the 2018 TEDxDetroit Lab in collaboration with Metropolitan Museum of Design Detroit. The exhibit told stories through QR codes, and was entitled “smART: Telling Our Stories | Black Women in America.” In December, 2020, Morgan published “A Refugee of Me: A Collection of Poems and A Refugee of Me: The Workbook,” which uses poetry to guide readers into self-reflection and healing. Morgan credits Jesus Christ for her gifts of anything creative.
Diane Hill (Director) is a Producing Artistic Director at Theatre NOVA and was founder and Artistic/Executive Director of Two Muses Theatre, another nonprofit, professional theatre in West Bloomfield. There she performed in and directed many plays and musicals each year and did the work of technical director, publicist, sound designer, webmaster, and graphic designer for every production. Diane was a professor at University of Detroit Mercy and Oakland Community College, where she originated and designed the Theatre degree program. She has a Ph.D. in Theatre from Wayne State University and a Bachelor of Music and Master of Arts in Theatre from the University of Michigan. She previously taught high school drama and music, where she produced and directed theatrical productions in the public school system (Ypsilanti and Ann Arbor) for 20 years. Diane has additionally produced and directed shows for professional theatre companies including Breathe Art Theatre Company in Detroit, Opus Mime in Ann Arbor, Jewish Ensemble Theatre in West Bloomfield, Tipping Point Theatre in Northville, and Heartlande Theatre Company in Detroit. Diane is an award-winning actor and member of Actors’ Equity Association and the American Guild of Musical Artists and has performed at many professional theatres in southeast Michigan, including the Fisher Theatre, Meadow Brook Theatre, Masonic Temple, Michigan Opera Theatre, Detroit’s Gem Theatre, Purple Rose Theatre, Tipping Point Theatre, Encore Musical Theatre, Croswell Opera House, Open Book Theatre, The Ringwald Theatre and Cherry County Playhouse. She was awarded a Wilde Award for her portrayal of Professor Vivian Bearing in “WIT,” a Rogue Critic’s Award for her work as Mama in “‘NIGHT MOTHER,” both with Breathe Art Theatre Project, and an Ann Arbor News Award for her work as Agnes in “I DO! I DO!” at Kerrytown Concert House. Diane also has performed leading roles in several independent films, television and radio commercials, and industrial films. At Theatre NOVA, she directed “CLUTTER,” “FOLLIES IN CONCERT” and “KILL MOVE PARADISE” (Council Cargle Award for Excellence in Diverse Storytelling) and has kept very busy this year producing, directing and stage managing several Zoom plays written especially for Theatre NOVA. Theatre NOVA audiences saw her play Olympe de Gouges in “THE REVOLUTIONISTS” (Wilde Award Best Production), Zelda in “THE HOW AND THE WHY” (Wilde Award Best Actress), Penelope Easter in “THE TOTALITARIANS,” Sherri in “ADMISSIONS” and Phyllis in “FOLLIES IN CONCERT.”
“Camp is the answer to the problem: how to be a dandy in the age of mass culture.”
“Camp taste turns its back on the good-bad axis of ordinary aesthetic judgment. It doesn’t argue that the good is bad, or the bad is good. What it does is to offer for art (and life) a different—a supplementary—set of standards.”
“The connoisseur of Camp [finds pleasure] in the coarsest, commonest pleasures, in the arts of the masses.”
Some of us old geezers might recall that auteur filmmaker Todd Haynes once directed a biographical film treatment of Karen Carpenter’s life – Superstar – using only Barbie dolls. Either Mattel or Karen’s creepy brother filed a cease and desist, and the film has only seen the light of day in bootleg copies on eBay.
Part of me doesn’t want to write a word as I don’t want to spoil any of the loopy fun for you. How do I net this out? Sublime Richard Payton channels Angela Lansbury‘s TV classic amateur sleuth/crime novelist Jessica Fletcher, now hosting an au courant pandemic “true crime” podcast. Pop singer Britney Spears, the recent subject of a tell-all documentary (#savebritney) appears to have been abducted and possibly murdered.
Spoiler alert, but as the cat is out of the bag via Ringwald‘s promotional materials, local legend Dave Davies is arguably the perfect thespian stand-in for Ms. Spears. He may be worth the price of admission alone. Never ridiculing his character, but fully in on the joke as to how absurd it is that he is playing the “Toxic” songstress, he is an absolute riot, both in TikTok style “found footage” and in podcast interview mode. I dearly hope there is a sequel.
Ringwald’s merry band of usual mischief makers is on hand in supporting roles. Joe Bailey is a gleeful Sherriff Amos Tupper, Fletcher’s dim bulb sidekick whose outsized adoration of Spears leads to a series of comedically nonsensical allegations. Suzan M. Jacokes is understated genius as harried producer Andrew Lark. Joel Mitchell nails Gene Smart, a store clerk whose great tragedy in life is being assigned his least favorite cash register. Nicole Pascaretta channels the sheltered charms of Britney’s baby sis Jamie Lynn. Dyan Bailey commands her moment as a Linda Ellerbee (remember her?) style newscaster. And Donny Riedel and Cory Shorter nicely round out the team as (respectively) hellzapoppin superfan Chris Crocker and louche hairdresser Jeffrey Bean.
The genius of the Ringwald is that they mine every aspect of pop-culture for mash-ups that are as unexpected as they are strangely logical. These are smart people using silly situations to comment on the real life comic tragedy of modern America. Susan Sontag meets Charles Busch meets Carol Burnett.
But back to the Barbie dolls. One of the great pleasures of seeing Ringwald’s evolution in pandemic is the way they are leveraging video production, one of the highlights of their prior stage work. Brandy Joe Plambeck deftly directs (with assistance from Dyan Bailey, Vince Kelley, and Katy Schoetzow) from a jam-packed script by Kelley and Matthew Arrington. Much like last winter’s Have Yourself a Misery Little Christmas, their filmed format has allowed the troupe to step up their production values exponentially. In that context, the lunacy has a beautifully heightened quality. The polish is in nice juxtaposition to the camp.
As for the dolls, when Sheriff Tupper devolves into his multiple theories surrounding Britney Spears’ disappearance, the reenactments are staged using Barbie dolls, playhouse furniture, and assorted other pink plastic accoutrements. It adds a layer of meta-commentary on American materialism and shallow celebrity obsession that is chiefly comic but more than a bit haunting. As another layer, the sequences employ the chilling orchestral version of Britney Spears’ “Toxic” from Promising Young Woman’s pitch perfect soundtrack. And if you have been wise enough to check out that essential film, the Barbie doll scenes take on an even more devastating quality.
Back to Payton for a minute. Ultimately, his Jessica Fletcher is the ringmaster of this circus. Payton’s anarchic intelligence is like a wildfire across every scene. He is both eye of the hurricane and instigator. And his impish genius elevates any and all material he touches. I can‘t see him perform enough. Utter brilliance.
And do yourself a favor and stick through the credits. The cast vamps through Britney’s seminal hit “Baby One More Time.” You haven’t lived until you’ve seen Joe Bailey shimmy in a door frame.
The Ringwald’s press release follows, including dates and ticket information.
The Ringwald Theatre is pleased to announce the release of their latest show, Murder, She Podcast: Baby One More Crime. Several Ringwald favorites have come together to (safely) film The Ringwald’s follow-up to their smash Yuletide release, Have Yourself a Misery Little Christmas. As with that show, Ringwald stalwarts Vince Kelley and Matthew Arrington return as writers.
In Murder, She Podcast: Baby One More Crime, bestselling author, amateur sleuth, and trenchoat aficionado Jessica Fletcher is recording her latest podcast with her trusty sidekick and co-host, former Sherrif Amos Tupper, at her side. Today’s topic is the mysterious disappearance of music sensation Britney Spears. Where has the Pop Princess gone? Is it just a disappearance, or is something more sinister at play? As the investigation deepens, you will be asking, “Where’s Britney, bitch?”
Murder, She Podcast: Baby One More Crime was developed prior to the release of the Framing Britney documentary. The Ringwald firmly stands in support of the pop icon, and shares this piece of art with love and affection.
Murder, She Podcast: Baby One More Crime stars Richard Payton as Jessica Fletcher, Joe Bailey as Sherriff Amos Tupper, Suzan M. Jacokes as Andrew Lark, Joel Mitchell as Gene Smart, Nicole Pascaretta as Jamie Lynn Spears, Donny Riedel as Chris Crocker, Cory Shorter as Jeffrey Bean, and a super special secret guest star as Britney. Brandy Joe Plambeck directed with assistance from Dyan Bailey, Vince Kelley, and Katy Schoetzow. All safety precautions were observed during filming.
Tickets for Murder, She Podcast: Baby One More Crime are available at www.theringwald.com at three different giving levels: $20, $50, and $100 and can be purchased Friday, April 16 through Sunday, May 2nd. The performance will be available to stream through May 10th. Once you purchase your ticket, an email will be sent to you which will include links for Murder, She Podcast: Baby One More Crime and a virtual program. The video is hosted on Vimeo. You can watch on your phone/computer/tablet or, if you have the capability, you can stream the production to your smart TV.
The Ringwald opened the doors to their Ferndale location 13 years ago on May 11, 2007 with Fatal Attraction: A Greek Tragedy. Quickly, The Ringwald became a mainstay of Detroit’s theatre community. Past highlights include: Head Over Heels, Clue, Company, Merrily We Roll Along, The Rocky Horror Show, Heathers The Musical, The Legend of Georgia McBride, Mr. Burns: a post-electric play, Angels in America, Into the Woods, A Streetcar Named Desire, August: Osage County, Mercury Fur, The Book of Liz, and Evil Dead: The Musical.
For kids of all ages – the #PiedPiper – with yours truly reading the title role. Thank you, Debbie DeCeco Lannen and Pass The Time Players, for having me. NOTE: no (virtual) rats were harmed in the making of this #Zoom event. You’re welcome. 😊 🐀 🎶
The Pied Piper of Hamelin Narrator: Debbie Lannen / Orlando, FL Merchant: Sally Daykin / DeLand, FL Erich – Kyle Coykendall / Wixom, MI Advisor: Tomothy Majzlik / Westland, MI Mayor: Joe Lannen / Orlando, FL Pied Piper: Roy Sexton / Saline, MI
Only I would take this beautiful day, and spend most of it indoors, working my way through the very long Zack Snyder’s Justice League. But it was worth it. Even if every 30 minutes John wandered through and said “Is this still on?”
I can barely remember the theatrical version, which is likely for the best. What I found in this updated version is that Snyder had room to explore ideas and relationships. And that made all the difference. I am not a fan of his work. By any stretch. But, perhaps because of what he has lived through the past few years, this film had something many of his previous efforts did not: heart.
My mom Susie Sexton’s take on Carey Mulligan’s Promising Young Woman:
GOOD GOD ALMIGHTY…already loved this actress … discovered her on PBS in a Dickens entry years ago. Outstanding!
This movie upends with its surreal treatment of a very real truth bedeviling this globe since the appearance of manKIND walking on its own evolved two feet – astounding, disturbing and so true and sad that it hurts, haunts and breaks any heart that is the least bit human.
The barbie doll sets and clothes simply enhance the deep damage done to humanity as we have all looked the other way and endured unnecessary heartache. Give it a look, enjoy!
No nudity, and only one supposed murder. An oddly wholesome at times comedic treatment of a tragic problem. Bravo!
Threw this viewer for a loop (which most all of us have existed within for all of eternity). Truth on film if there ever ever was. Whew?
Hoosier author Susie Sexton is featured in the Henry Ford Centennial Library “Big Read” Tree Anthology. The book is available for purchase on Amazon. Sexton’s work was published in the organization’s prior three “Big Read” collections Call of the Wild Dearborn: Animal Tales (also providing the photographic cover art), Dreaming Dreams No Mortal Ever Dared to Dream Before, and What’s In A Name? The program has been running since 2015, and Sexton has been included in each edition.
Sexton has three essays in the book: “Sunshine on My Shoulders,” a poignant and funny reflection on the healing effects of the sun and the relentless passage of time; “All We Know of Heaven,” assessing the divisive effects of modern political discourse; and “Compassion Does Contain the Word Passion,” reviewing the conflict of commerce and nature and the importance of attending to our planet’s needs.
“Writing heals my soul. It has offered me a safe harbor from which to reflect on a life fully lived, on the influences and history of living in Columbia City, Indiana for the bulk of my life, on my appreciation for my kind and gracious parents Roy and Edna Duncan, on my love of movies and theatre and animals, and on my interests in the environment and political life and the intersection of the two,” Sexton observes.
“I’ve been fortunate over the past twenty years to have others take an interest in my thoughts, to be able to publish across a wide spectrum of outlets, and to have the support of my son Roy Sexton. I’ve dubbed him ‘Maxwell Perkins,’ the editor and sometimes muse of my beloved Thomas Wolfe. Thank you especially to Henry Fischer and the Dearborn Public Library for continuing to honor me by including my work.”
The Big Read is a program of the National Endowment for the Arts in partnership with Arts Midwest, designed to broaden our understanding of our world, our communities, and ourselves through the joy of sharing a good book. For a third time, Dearborn Public Library is one of 75 organizations nationwide that received this grant to host a Big Read program in their community. Tree Anthology focuses on nature and ecology as primary themes.
To help bring this massive project to life, Dearborn Public Library has partnered with many institutions and organizations, including DFCU Financial, AAUW-Dearborn, The Henry Ford, the Arab American National Museum, the Dearborn Community Fund, Dearborn Public Schools, the City of Dearborn Department of Public Information, Artspace, Dearborn Public Library Foundation, Dearborn Library Commission, Friends of the Library-Dearborn, University of Michigan-Dearborn (UM-D) Mardigian Library, Henry Ford College Eshleman Library, Beaumont Medical Library, East and West Dearborn Downtown Development Authorities, Dearborn Inn, Green Brain Comics, and Dearborn Heights Libraries.
Susie Duncan Sexton grew up in small town Columbia City, Indiana. After graduating twelfth in her class at Ball State University (winning the first ever John R. Emens award for “most outstanding senior”), she returned to her hometown where she has worked as a teacher, a publicist, a museum curator, and a health lecturer.
She is a prolific writer. She has written two columns: “Old Type Writer” for a popular local blog Talk of the Town and “Homeward Angle” for the Columbia City Post and Mail newspaper. She has been a frequent contributor to the literary journal Moronic Ox, and her poetry was selected by poet Charles Michael Madigan and by Wayne State professor M.L. Liebler to be featured in Poetic Resonance Imaging: Behind the Door. She also has been featured in Our USA, Writing Raw, Where Writers Write, and InD’tale magazines. Her books Secrets of an Old Typewriter and its sequel Misunderstood Gargoyles & Overrated Angels are currently available in paperback (as well as download formats) at www.amazon.com and www.susieduncansexton.com. Her son Roy Sexton published two books of film, theatre, music, and pop culture essays, Reel Roy Reviews, 1 & 2 (www.reelroyreviews.com).
Describing her work, Susie says, “I willingly share nostalgic trips to the past as I have now achieved such an old age that no one remains who can question the authenticity of my memory of places, people and events that were very much never what they were cracked up to be.”
Always an observer of events and human traits, Susie Duncan Sexton offers without apology her thoughts and observations as they are and once were, and fitting her persona into pigeonholes is impossible. “I have searched for the ‘We of Me’ since toddler days and have always come up wanting,” she says, “though I trust that in my next life I shall finally have figured out how to make this world a better place full of tolerance and inclusiveness and understanding for all forms of life.” Find out more about Susie and read her latest columns at www.susieduncansexton.com.
It promises to be a fun and free-wheeling conversation focused on the principles of good design, challenges of visual communication in industries that need dense messaging, best practices she would recommend, and maybe even some markers of the good friendship (i.e. shenanigans) shared by Nikki and Roy sprinkled in—fingers crossed we get to hear about the night they saw the Backstreet Boys in concert!
Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media.
I am so incredibly proud of my friend Brenda Zawacki Meller, published author! My copy of her book Social Media Pie: How to Enjoy a Bigger Slice of LinkedIn arrived today, beautifully inscribed and in a trademark Meller Marketing pink envelope. Now that is good branding! The book is fantastic, and even if you feel like you know a lot about LinkedIn, there is far more that she can teach you.
As I texted her today, “Brenda, you have surpassed us all in your accomplishments, in your bright light, and in your singular execution of strategy. What you have done in quick fashion in terms of positioning yourself is nothing short of impressive and remarkable. So damn proud of you!” Here are some photos from the many adventures I’ve been privileged to have with Brenda, and her support and encouragement of me and of so many others has meant the world. That is just who she is, and if you don’t know her yet (which would be shocking since she has 52,000 followers and counting on LinkedIn!), you really should!
ABOUT THE BOOK: You’re on LinkedIn, but you’re not sure you’re getting the most out of it. You’re open to learning, but you need some guidance on how to be more effective at your time and efforts on LinkedIn. And, you believe you can have fun while learning. I mean, obviously. Otherwise, what the heck are you doing considering buying a book called, Social Media Pie. That’s crazy talk, right? Or is it BRILLIANT? Probably a bit of both. In Social Media Pie: How to Enjoy a Bigger Slice of LinkedIn, Brenda Meller will share strategies to help you make the most of your LinkedIn presence to help you to reach your business and career goals. In this book, you’ll learn how to:
Adjust your settings to maximize your visibility and reach
Optimize your LinkedIn profile
Create a powerful invitation that’s more likely to be accepted and screen in invitations while creating dialog
Generate greater levels of network engagement
Post (and how often to post) — and what to do NEXT
Build a company page and grow followers (LEADS!)
Rock on LinkedIn in just 15 minutes a day
Through a conversational approach, how-to instructions, and a sprinkling of pie-isms throughout, Brenda will teach you how to increase your slice of the LinkedIn pie. With over 50,000 LinkedIn followers, a LinkedIn Social Selling Index (SSI) of 88, nearly 8,000 profile views in the past 90 days and an awesome LinkedIn network, she shows you how anyone with a strong desire to improve their results on LinkedIn — and an open mind for shining the spotlight on others — can supercharge their LinkedIn presence.