An authentic soul with a keen eye toward story-telling and culture building: DeFur Voran LLP’s Elizabeth Bell joins us on Legal Marketing Coffee Talk … #lmamkt

8 February 2023

FACEBOOK: https://fb.watch/f_-KbsfOiR/

LINKEDIN: https://www.linkedin.com/video/event/urn:li:ugcPost:6982723896588259328/

Thank you, Beth Little Bell, for joining Rob and me today! You are such an authentic soul with a keen eye toward story-telling and culture building. #LMAmkt is truly fortunate to have you in our community. Appreciated how you painted a clear picture of the life of the solo marketer as brand and culture builder and how you use social media, community engagement, and thought leadership to support the DeFur Voran team.

And that team LOVES you – I don’t think in the history of the show we have EVER had so many of a marketer’s attorneys watch and express their heartfelt appreciation. You are clearly doing something right! Congrats on that new grandbaby, and thanks for all you do for Wabash College as well. Thanks one more time to Greg Castanias for connecting us.

Show description: Roy’s guest on our October 6 show was Elizabeth Bell, who leads marketing efforts for DeFur Voran LLP. She has also worked in the legal space as a law firm administrator and paralegal. Spoiler alert: she, like Roy, is a Hoosier AND has a storied background with his alma mater Wabash College. (And she just may have attended Wabash’s fierce rival school DePauw University … so sparks may fly!)

Beth is currently building a marketing program at her firm, and can speak to the opportunities and challenges facing the solo marketer. Roy and Beth unpack how one can leverage servant leadership to help support a small firm on its growth journey and how to build out the resources needed to “do all the things” required for effective law firm marketing and business development when you are a mighty team of ONE!

Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media: Video Production.

Thrilled to be moderating the opening session of this essential #legalmarketing boot camp. Thank you, LMA Northeast Region, Michelle Upchurch Murray, Jennifer Manton, Deborah Scaringi for your leadership here in bringing this to our Legal Marketing Association – LMA International members.

REGISTER: https://legalmarketing.org/Event-Details/northeast-2022-bootcamp 🥾

SESSION DESCRIPTION: We are privileged to work in a dynamic, rapidly evolving industry. The legal marketing and business development profession has a multiplicity of career paths and opportunities. Since hustle is our middle name as legal marketers, our own needs sometimes get lost in the shuffle of being in service to others. Being intentional about aligning your talents, desires, interests, and aspirations is more crucial than ever to continued success.

Please join us for a candid, lively conversation with leading lights in our industry on how they themselves shaped their careers amidst an ever changing landscape. We will highlight the career tracks available to you – business development, technologist, marketing and digital strategy, events, branding, coaching, consulting, and so much more – as well as projects you should pursue to maximize your visibility and impact. We will cover the importance of your own personal branding, how to stay relevant and known in this industry, and the importance of leaning on this LMA community to enrich your career.

Panelists:

Moderator – Roy Sexton, Director of Marketing, Clark Hill Law

Robyn Addis, Chief Marketing and Business Development Officer, Legal Internet Solutions Incorporated

Michael Coston, CEO, Coston Consulting

Melissa Ertek, Chief Development Officer, Winston & Strawn LLP

Audra Triplett, Senior Manager, Business Development & Marketing, Foley & Lardner LLP

Make your own pasta. Or don’t. Owning your space as a legal marketer. Yours truly joins host Taryn Elliott for LISI’s #AllTheThings podcast … #lmamkt

30 September 2022

2 Comments

Thank you, Taryn Dreyer Elliott and Legal Internet Solutions Incorporated, for having me on as a guest for #AllTheThings podcast: https://www.legalisi.com/news/one-more-thing-charting-your-course-with-2023-lma-president-roy-sexton/ … We had such a fabulous chat, and I’m simply cutting and pasting Taryn’s description as she nailed it:

“Hey podcast listeners. I’m Taryn Elliott, Director of Client Success + Marketing at LISI and I will be your host for this episode of LISI’s All the Things podcast. I’m joined on this month’s episode of One More Thing by Roy Sexton, Director of Marketing at Clark Hill Law, and an old friend from my early days with the Legal Marketing Association – LMA International. Roy and I got together to talk about what he hopes to accomplish next year and his term as the 2023 Legal Marketing Association International President. Knowing Roy for as long as I have, I knew this conversation was going to be fun and I was not disappointed, but we touch on some important topics as well, including volunteering, self-care, acknowledging our differences, and how to amplify yourself along with the work you do. Here is One More Thing, this week’s episode of LISI’s ‘All the Things’ podcast. I hope you enjoy listening to it as much as I enjoyed recording it.”

Indeed, we did, Taryn! So grateful for our longstanding friendship and for your positive influence in my life. As is my wont, I shout out to a LOT of people and how grateful I am for them: Maureen Fechter Farr, Gina Furia Rubel, Heather Morse-Geller, Gail Porter Lamarche, Nancy Leyes Myrland, Lindsay Griffiths, Laura Toledo, Terry Isner, Jennifer Manton, Deborah Scaringi, Michelle Upchurch Murray, LMA Northeast Region Boot Camp, Robyn Addis, Audra Triplett, Michael Coston, Melissa Ertek, Brenda Plowman, EJ Stern Bearman, Bobbie Conklin, #LMA23, Wabash College, Association of Legal Administrators (ALA), Corporate Legal Operations Consortium – CLOC, Michigan Society for Healthcare Planning and Marketing, Susie Sexton, #TheLordOfTheRings, and #pasta. Happy listening!

Listen here: https://www.legalisi.com/news/one-more-thing-charting-your-course-with-2023-lma-president-roy-sexton/ – #LMAmkt

LMA’s Got Skills! And how! #lma20 #lmamkt #lma20selfie

21 October 2020

5 Comments

LMA’s Got SKILLS! What fun tonight, and, for those who missed the Legal Marketing Association – LMA International annual conference talent show, the performances from #legalmarketing luminaries Jason Klika, Heather Layfield McCullough, Jim Jarrell, Jim Durham, Lauren McNee, Richard Hefner, Brenda Pontiff, Matt Parfitt, and Renee Branson were divine! Congrats to our winner – voted on by the audience – Jason! Highlights included glorious vocals, evocative poetry, whimsical interpretive dance routines, soothing instrumentals, grand comedy, soothing bedtime stories, a sh*t-ton of Sondheim, ridiculous costumes, and some very cute dogs. Heaven!

Divine Renee Branson viewing from home. Wisely drinking.

Thank you to an incredibly patient team, including Kristy Perkins, Malaika Palmer, Christina Abes (and my fearless engineer husband John Mola) who worked through my various and sundry tech issues and general hysteria earlier in the afternoon. Such grace, calm, and talent! Thanks to our conference co-chairs Kristen Bateman and Jonathan Mattson and LMA president Jill Mason Huse for their faith in me, for their encouragement, and for allowing me to let my freak flag fly (photographic evidence aplenty).

This is a helluva community! I am grateful to have been embraced by such kind and talented humans, and, as we noted tonight, our personal “brands” should celebrate every aspect of our personalities, talents, and interests. Thank you to HQ’s Danielle Holland , Kat Seiffert , Kristin Frankiewicz and team for their tireless support and promotion.

Congrats to friends Nathalie M. Daum, Adam Severson, and Despina Kartson who were inducted into LMA’s Hall of Fame tonight. So well-deserved! (VIDEO HERE.) Sally Feldman noted, “Congratulations to all of the inductees on this recognition, to Jennifer Manton and Jeanne Burger Hammerstrom for being such gracious co-hosts and Rob Kates for a great production.” Truth!

The LMA Hall of Fame recognizes lifetime achievement of individuals in the legal marketing industry and their outstanding contributions to the association. Members of the Hall of Fame have a demonstrated history of career achievement, sustained commitment to the advancement of the profession, and significant contributions to LMA, as well as conduct themselves with professionalism among their peers.

Thank you, Lauren McNee, for this screen grab!

Someone left the snowman in the rain. (Think “MacArthur Park.”) Thank you, Carman Janenne Akins, for this melting Olaf pic!

LMA’s Got Skills! #lma20 #lmamkt

14 October 2020

2 Comments

View here: https://www.facebook.com/KatesMedia/videos/908769526197418/?vh=e&extid=0&d=n

Enjoy this fun chat with my buddies Jon, Kristen, Gia, Rob, Renee, Jennifer as we discuss all of the amazing things in store for next week’s Legal Marketing Association – LMA International annual conference. There are also rich conversations about the importance of diversity and inclusion, a renewed focus on mental health and resilience, the challenges of managing workflow and engagement in pandemic, and the details of our fantastic talent show. I also may stumble through #StevieWonder’s classic “As.” Also, shout outs in the show to Sheenika Shah Gandhi, Jill Mason Huse, Brook Weeks Redmond, Jasmine C. Trillos-Decarie, and … The Ohio State University. Go Bucks!

Episode description: “Are you ready for #LMA20? On Wednesday, October 14th, Legal Marketing Coffee Talk brings you a very special episode. Hosted by the Conference Co-Chairs Kristen Bateman Leis, Chief Marketing and Business Development Officer at Parker Poe Adams & Bernstein LLP & Jonathan Mattson, Chief Marketing and Business Development Officer Stinson LLP. They are joined by Gia Altreche, Director of Business Development & Marketing, Newmeyer Dillion; Renee Branson Founder | Principal Consultant, RB Consulting: Resilience. Bounty; Jennifer A. Manton, Chief Marketing & Business Development Officer, Kramer Levin Naftalis & Frankel LLP; & Roy Sexton, Clark Hill, Director of Marketing, who will all tell you about what they are presenting at this year’s conference.”

View here: https://www.facebook.com/KatesMedia/videos/908769526197418/?vh=e&extid=0&d=n