Gould & Ratner’s Chief Marketing Officer John Byrne on Legal Marketing Coffee Talk

VIEW HERE: https://fb.watch/7OB8qXsaGi/

We had a pretty fantastic – and free-wheeling – conversation with our friend John Byrne today. This may be one of my favorite shows we’ve done yet. To be honest, I’m not even quite sure how to recap it, other than this was an authentic conversation between people who respect and love each other. There might be some references to the bathroom habits of naughty cats, a general love of anything Disney, and appreciation for the unique attributes of the only child – AND an understanding that truth when delivered from the heart is always a good thing.

Shout outs in the show to … Susie Sexton, Don Sexton, Thor Hodges, Lisa Towey Simon, Anne Gallagher, Megan McKeon, Nancy Leyes Myrland, Nancy Slome, Brenda Pontiff, Andrew Laver, Michelle Friends, Kelly MacKinnon, Brenda Plowman, Amy Payton Verhulst, Laura Toledo, Lindsay Griffiths, Kevin Iredell, Dianne Rychlewski, William Fitzgerald, Linda Sedloff Orton, Stephen D Barrett, Jose’ Cunningham, Trish Desilets Lilley, #oklahoma, #themusicman, and more!

Facebook: https://fb.watch/7OB8qXsaGi/

LinkedIn: https://www.linkedin.com/posts/robkates_new-day-same-fabulous-guests-this-week-activity-6838603731827855360-5Euj

YouTube: https://youtu.be/rg5tObv3DdA

Support Laura Toledo’s cancer fight: https://www.gofundme.com/f/phjaa6-help-lauras-fight/donate

Taco 🌮 Tees! https://www.bonfire.com/lauras-taco-team/

SHOW DESCRIPTION:

It’s the show about legal marketing and the people that make it happen.

This week, Roy Sexton’s guest is fellow LMA International Board Member AND Midwesterner John Byrne, Chief Marketing Officer for Gould & Ratner LLP. John and Roy will not only reflect on nearly a decade of friendship and volunteer leadership together, but what trends they see in marketing, communications, and thought leadership in these neverending pandemic days. John, who also has worked as a practicing attorney and as a newspaper editor, will offer his observations on the intersectionality of legal and media and the opportunities represented for marketers therein. John and Roy are both only children who also have strong ties to the medical profession AND they both tend to enjoy the occasional shenanigan (or eight), so this conversation is sure to be heartfelt, free-ranging, and raucous!

Join our team of hosts: Jessica Aries, Tahisha Fugate, Andrew Laver and Roy Sexton , each week, as we talk to the leaders in the legal marketing community.

Legal Marketing Coffee Talk is brought to you by: By Aries and Kates Media.

Catnip cocktails, Robert Mitchum and authentic humanity: today’s Legal Marketing Coffee Talk with Jaffe’s Greg Griffin

FACEBOOK VIDEO: https://fb.watch/5kniObvbzj/

YOUTUBE: https://m.youtube.com/watch?v=qy70GlQjrco&feature=youtu.be

Rob Kates and I had a delightful chat with superstar Greg Griffin of Jaffe. Rob and I also learned our mothers have the same birthday, and we heard from my mom Susie Sexton that apparently Robert Mitchum has been paying her nightly visits. 😳

Greg shared with us the joys of his new role at Jaffe, the importance of authenticity and listening in effective business development, his commitment to volunteering and fitness, and how he gave the Houston mayor a catnip (nee mint) mojito. Missed opportunity: he didn’t bring his adorable pup on camera!

Learn more about Greg and read the Houston Chronicle feature about him (and referenced in today’s show) here: https://www.jaffepr.com/our-team/greg-griffin

Show mentions include: Terry M Isner , Vivian Hood , Melanie Trudeau , Evyan O’Keefe , Amy Verhulst , Gigi Zientek , Jenna Schiappacasse , Heather Morse , Megan McKeon , Nancy Myrland , Gina Furia Rubel (she/her) 🌏 , Laura Toledo , Lindsay Griffiths , Gail Lamarche , Deborah Brightman Farone , Sally Schmidt , Clayton Dodds , Cheryl Bame , Robin Devereux Gerard , Andrew Laver , Tahisha Fugate, MBA [she/her] , Jessica Aries (she/her/hers) , Stacy Monohan Payne, Tom Hanks, Denzel Washington, and Howard the Duck. 🦆

I adore my Clark Hill colleague Emilie Strozier McCarthy. She always knows exactly what I need to hear and/or see … and this image is no exception. I am so happy that serendipity brought us together. She has made me a better human being and professional. We will be friends for life.

Legal Marketing Association – Midwest “Your Honor Awards” … hosted by yours truly #lmamkt

<giggle>

WATCH VIDEO: https://fb.watch/2-3FH_lfg5/

ICYMI – LMA Midwest Your Honor Awards were hosted today by yours truly. And only about eight technical snafus this time. 🤣 Thank you, LMA Midwest Region, Maureen Fechter Farr, Liz Highley Boehm, Megan McKeon, Laura Toledo, Rob Kates for the opportunity and for putting up with me.

Original event description: “Let’s celebrate! Please join us on Wednesday, January 13 at 11:30am CST/12:30pm EST to recognize the winners of our 2020 LMA Midwest Your Honor Awards. The virtual program will be live streamed courtesy of Kates Media: Video Production. Hosted by Roy Sexton, LMA International Treasurer and Director of Marketing at Clark Hill PLC, the program will feature video clips and visuals from award winners. What better way to start off 2021 than by showcasing the great work of legal marketers in the Midwest!

“THANK YOU TO OUR SPONSORS: A special thanks to Rothschild Marketing for sponsoring the 2020 Your Honor Awards. Rothschild Marketing solves firms’ promo problems – and puts the fun back in swag! The company produces super cool client gifts and unforgettable events for professional services companies. We also thank Rob Kates of Kates Media, producer of high quality, high value, high ROI video content and live steaming programming for the legal industry, for his role in making the live program possible.”

WATCH VIDEO: https://fb.watch/2-3FH_lfg5/ – ❤️

A series. Titled: “A study in moments of white hot panic when one’s husband turns on the TV and suddenly internet slows to a crawl.” Catchy, huh?

A podcast twofer AND a best dressed list? And it’s only Tuesday (so it must be Belgium)?

Thank you, Steve Fretzin, for having me as a guest on your show! Listen here… https://fretzin.com/roy-sexton-signal-boosting-reciprocation-and-acknowledging-your-social-media-community/ … Steve writes …

In this episode, Steve Fretzin and Roy Sexton discuss: Defining business development and marketing, the relationship is between the two, and how best to integrate them. Listening to the coaches you bring in until it is built and hardwired into your DNA. Getting the full value out of your content and of social media. Being engaged in the social media community.

Key Takeaways: Marketing shows you where the door is, business development helps you walk through it. The business development technique you hold near and dear is not a silver bullet. It’s what you do with it. It’s how you develop relationships and how you build a book of business. With commitment, there is growth. Business development is a learned thing – you just have to stick to the regiment. The days of being able to avoid social media are over.

“We call it a rule of three. If you’re speaking somewhere or you’ve written something, you’ve three bites at the apple on social media to promote that, at minimum. There’s the time leading up to the webinar you’re about to promote and promote that more than once.” — Roy Sexton

Thank you, Jessica Jaramillo and Vanessa Vines Petrea of The Legal Slant for having me on as a guest! This was such a fun conversation, and I am so grateful to you and your kind hearts for all you do for our community! Listen now at http://thelegalslant.com/season-1/?fbclid=IwAR0kmebGUSSlOkH8gek6CZg-leamKOKP7RK9q2rKXbJQ4Wi8LQ70yzMxvM4 … They write …

We had so much fun getting to know Roy Sexton! Legal marketer, thought leader, community leader, writer, actor and singer Roy Sexton talks to us about personal branding, standing out on social media, and thriving through authenticity.

Roy also shares why he prioritizes having creative outlets outside of work. We completely agree!

He credits his success to so many legal marketers we admire such as Nancy Leyes Myrland, Heather Morse-Geller, Renee Branson, Gail Porter Lamarche, Gina Furia Rubel, Lindsay Griffiths, Laura Toledo, and Brenda Plowman. Plus, shout outs to Susie Sexton and Beth Kennedy.

Also, Roy and Jennifer Petrone Dezso need to be friends since they both love Sweeney Todd!

Best dressed?! Only in quarantine! Thank you, ALM Media, LLCs Amy Newman, who emailed and made my day:

I’m delighted to tell you we decided you are our winner of our Best Selfie/Best Dressed competition from Friday’s event [Legal Week #LegalInnovationAwards virtual ceremony]! Not only did you send in a great photo, your activity and involvement throughout the announcement was greatly appreciated!

My pleasure! First (and likely last) time I’ll ever make such a list! 🥰 🤵

From JDSupra: “We need a sidewalk” – strategy is the ultimate reminder of why we do what we do

A little change of pace. Thanks to Adrian Lurssen for publishing my essay “’We need a sidewalk’ – strategy is the ultimate reminder of why we do what we do” as part of JDSupra’s Marketing Perspectives: The Inside Story series.

Here’s an excerpt:

Shortly after Disneyland opened its magical gates to the public for the first time, panicked groundskeepers reportedly approached Walt Disney all in a dither. Their concern? Patrons without fail tromped through one particular flower bed on their giddy sojourn from Main Street to Tomorrowland. The gardeners’ solution? Erect a decorative-but-impenetrable fence to protect the landscaping and redirect the crowds.

Uncle Walt’s response? “We don’t need a fence there. We need a sidewalk.”

I suspect we’ve all worked alongside colleagues like these well-meaning but misguided caretakers. Heck, you may find yourself being one of these obstructionist types, thinking the silo you inhabit needs defending at all costs. And that is the genius in Walt Disney’s response. In one deftly pragmatic, folksy, customer-centric quip, he reminded his staff that the turf isn’t theirs to defend; it belongs squarely to the market forces they are there to serve.

You can read the rest herehttp://www.jdsupra.com/legalnews/we-need-a-sidewalk-strategy-is-the-98731/

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And thanks to Nancy Myrland of Myrland Marketing for including my musings regarding conference prep here: http://www.myrlandmarketing.com/2017/03/lma17-conference-networking-tips-from-our-friends/

“Use social media actively leading up to (and following) to get to know the attendees and any issues that are pressing/trending. Engage with them virtually – comment and reciprocate. When you arrive, make a point to connect with those whose experiences and views you have found interesting. Spend time between sessions in conversation with those folks, genuinely learning about their interests and their careers. And be sincere and humane. The worst feeling is when you’re talking to someone, and you get the vibe they are waiting for someone seemingly ‘more important’ to enter the frame. Your best (lifelong) business contacts will start from kinship, not opportunism.”

Thanks, Nancy! Appreciate you helping me represent … virtually. Have a marvelous time at #LMA17. I’m there in spirit! Love you and the whole #LMAMkt family .

Nancy writes: “#LMA17 Networking Tip #12 is from @roysexton – More: http://bit.ly/2nXm0A6 Thanks Roy! We miss you & wish you were here.” pic.twitter.com/TfXFrrAOBe

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Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital).

In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.

My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.

Once more with feeling (#LMA16): Perspectives from In-House Legal Marketers on Social/Digital Media

img_0348If you missed this week’s Social and Digital Media SIG webinar recapping our takeaways from #LMA16, the recording is now posted here: http://event.on24.com/wcc/r/1174915/B5ECC687155CBA1462A3D24E464C0D94. (You have to “register” to watch.)

Thanks to the incomparable Megan McKeon for joining me on this presentation! And listen for shout outs to Nancy Leyes Myrland, Lindsay Griffiths, Tasneem K. Goodman, Jabez LeBret, Jonathan Fitzgarrald, Heather Morse-Geller, Melissa Thomas, Amber Bollman, Bree Harms, Jim Jarrell, Gina Rubel, and more …

“As the influence of social and digital media continues to evolve and cross-over into all aspects of marketing the legal profession, legal marketers continue to become less generalized, and more focused on specific areas of expertise. These varying focuses and roles, result in differing approaches to the social and digital media in our profession. In other words, what a business development professional finds valuable about a digital media presentation, may differ from that of a marketing technologist. As such, the Legal Marketing Association Social Media SIG invites you to attend our LMA Annual Conference Recap Webinar involving in-house legal marketers from various areas of our profession to discuss their favorite digital and social media programs from this year’s conference. Discussion topics include key takeaways from our favorite sessions, general discussion of the hot topics you may have missed, and the impact of the 2016 LMA Annual Conference programming on our behavior as legal marketers.”

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LMA 16Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital). 

In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.  

My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.

The Digital Handshake #LMA16: ROI (Measuring So You Can Better Manage) … and PechaKucha!

pecha(Originally written for and posted on Legal Marketing Association Social and Digital Media Special Interest Group blog. This piece is summarizing two sessions I attended at the 2016 annual conference in Austin, Texas.)

 

In her blog entry “Referrals and First Impressions: How Technology Has Changed Them” (summarizing a recent Legal Coffee Break podcast by GNGF founders Mark Homer and Jabez LeBret), Lindsay Griffiths, Director of Global Relationship Management at International Lawyers Network, writes …

When a prospective client Googles you, and the only thing that comes up is a bio that is outdated, with a few lines about your practice, the year you graduated law school and passed the bar, it won’t matter if you are the smartest and most talented lawyer in the world. The firm’s website and your social media profiles are designed to support the word of mouth referral and their decision to hire you, to provide a level of comfort that we all seek when looking online for information these days – that feeling of “oh yes, I’m making the right decision in trusting this person with my business.”

 

What Lindsay has captured here is a key theme that resonated repeatedly for me during the recent Legal Marketing Association Annual Conference (LMA16) in Austin, Texas. The notions that digital and social media somehow exist in a vacuum and are to be discussed as some glorious abstraction or, worse, funky sideline experiment are defunct (not that they ever had any validity to start). We don’t have a special task force for “telephone usage” or “the art of cocktail conversation” (though, in fact, those are not terrible ideas, come to think of it). Social/digital presence is now essential to the business development and marketing conversation, from prospect research through lead generation, from ongoing client engagement to every facet of brand management. Let’s face it. Our digital footprint is often the first thing anyone sees about us these days.

That said, this blog entry, which started life as an assignment to summarize one social media-leaning presentation at LMA16 is going to be a mash-up of takeaways from two utterly unrelated sessions, sessions which nonetheless showed the essential value of digital and social as a matter of accepted course in the world of legal marketing.

Jonathan Fitzgarrald, Equinox Partners, presented “ROI: Measuring So You Can Better Manage,” an effervescent boot camp on law firm managing up and leaning in and breaking out. In the surest sense of “getting more flies with honey,” Fitzgarrald returned frequently to the truism that what you can’t measure doesn’t matter – and more to the point, if you don’t know what matters to your clients, no measurement in the world will help you. And if you are still encountering difficulty selling the importance of digital client engagement to law firm leadership, follow this recipe …

  • Ask your attorneys about their priorities. Don’t assume.
  • Are you mining social media to understand what your clients are seeking and how they are communicating? What are your competitors saying and to whom?
  • Form an unofficial board of advocates in your firm – mix of attorneys & other colleagues.
  • With firm growth priorities in mind, how can social/digital help? What are stakeholder concerns/fears?
  • Socialize unfamiliar concepts using data, outcomes, competitor examples, non-legal examples. Plant the seed, and let others champion the idea. Doesn’t matter who gets “credit,” if it benefits the firm.
  • Measure your social media efforts – quantitatively and anecdotally. Proactively circulate internal monthly measures/outcomes: reach/impressions, shares/likes, media mentions.
  • Actively demonstrate your value and that of social/digital.
  • Help linear folks see in 3D.

 

As social media has evolved from being a standalone topic to a vital communications/ engagement tool, discussions of use, value, measurement were woven throughout many LMA16 presentations across varied topics. Nowhere was that truer than in Tas Gooman and Jabez LeBret’s “Your Honor Awards Meet PechaKucha,” with presentations by Jann E. Dudley of Archer Norris; Daryl Drabinsky of DLA Piper; Sarah Fougere, of Oblon, McClelland, Maier, & Neustadt; Morgan Hall from McBrayer, McGinnis, Leslie & Kirkland; and Andrea (Crews) Maciejewski from Levenfeld Pearlstein.

In fact the very presentation-style of the session reflected how social media has impacted our speaking styles and absorption of information. What is PechaKucha you ask? It’s a timed presentation  – six minutes and your slides keep moving whether you are ready or not – requiring the speakers (in this case the 2016 Your Honor recipients)  to focus on the key narrative points: what they did, how they did it, and what results they achieved.

Here’s the thing. Nearly every one discussed how social media/digital was essential to their strategy: targeting messages by audience segment, creating agility and ability to customize what is viewed/received, and offering bigger impact for lower costs. Some of the most memorable tips …

  • Microsites (as opposed to traditional web bios) for attorneys. One size does NOT fit all. For more digitally/socially active subjects, a microsite rewards by including social links, blog posts, etc.
  • In designing “book of content” style sites/microsites, send out private links for measurement and create customized marquees for respective audience interest.
  • Use images rather than text (which I’m failing at presently), and find ways to present information as stories, as narrative, not as cascades of bragging points.
  • Use social/digital to make your campaigns “come to life” with real voices – people want to talk to people, not entities.
  • What issues are trending on social media (e.g. marriage equality), and does that present a growth opportunity? Move fast, and engage … but “non-lawyer-ly.”
  • Hire a local up-and-coming fashion photographer to differentiate photos used in social.
  • Feature profiles, news in-line with business you hope to attract.
  • Explore platforms that allow you to provide easy-to-share content to attorneys, but avoid dreaded “auto-posting” appearance.

Based on these various ideas ping ponging around my brain (thanks, LMA16!), here are the challenges I see going forward …

  • Think less about social media in a “tactical bubble” and more as the accepted (and at times primary means) of strategically communicating. Why is there this “fire wall” around social/digital?
  • Build social/digital more prominently into reporting mechanisms. Where are our clients learning about us? What are they saying and where?
  • Think visually, communicate concisely, speak personally. There is a necessary precision to legal communications; however, our digital/social presence is competing against millions of messages (legal and non-legal) every day. How can we stand out, while walking that fine line of credibility and promotion?

And remember that the first handshake your attorney may have with a potential client is more likely than ever to occur in cyberspace.

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Roy Sexton is Senior Vice President of Corporate Affairs at Trott Law, P.C., a Michigan-based real estate law firm serving the mortgage industry (www.TrottLaw.com). A graduate of Wabash College, he holds an MBA from the University of Michigan and an MA in theatre from the Ohio State University. He has nearly 20 years of experience in strategic planning, business development, marketing and communications, having worked previously at Deloitte Consulting and Oakwood Healthcare.

He is a published author with two books of arts criticism Reel Roy Reviews, compiled from his blog of the same name (www.ReelRoyReviews.com).  He is an at-large member of LMA’s Midwest Board, serves on the state Board of Governors of the Michigan Mortgage Lenders Association, and is a co-founder and board member of Ann Arbor’s Penny Seats Theatre Company. He is active in the Social & Digital Media SIG and is on the advisory board for Strategies. You can reach him by emailing rsexton@trottlaw.com or via the following social media channels:

  • Twitter: @roysexton
  • LinkedIn: /royesexton
  • Facebook: /roy.sexton

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LMA 16Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital). 

In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.  

My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.

#LMA16 – Keeping Austin Weird … and Making Legal Marketing GREAT (Again).

LMA 16 seriousI just returned from Austin, Texas where the annual Legal Marketing Conference was held. An amazing and eclectic city hosted an even more amazing and eclectic bunch of smart cookies, who shared their knowledge and insight freely, fiercely, graciously, profoundly.

If one could bottle the wit and wisdom in that hotel over the past three days, we could solve every world crisis, laughing and smiling every step of the way.

Yours truly was included in a number of session summaries posted by LexBlog (www.lxbn.com) throughout the event. You can check them out here …

Above the Law covered the conference here, and wonderful colleague Heather Morse offered her ode to LMA here. Check out these conference tips from talented legal PR expert (and attorney herself) Gina Rubel. You can also sign up for our LMA Social Media Special Interest Group wrap-up webinar here.

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Yes, there was no end of fun to be had as well, which you might detect from these photos (cheeky hats courtesy of Jonathan Fitzgarrald) …

LMA 16 3

(And, I promise … I’ll get back to movies soon.)

 LMA 16 2

LMA 16LMA 16 4

Join us Wednesday, April 20 for the Social Media SIG’s recap of the Annual Conference! (Registration Link)

As the influence of social and digital media continues to evolve and cross-over into all aspects of marketing the legal profession, legal marketers continue to become less generalized, and more focused on specific areas of expertise. These varying focuses and roles, result in differing approaches to the social and digital media in our profession. In other words, what a business development professional finds valuable about a digital media presentation, may differ from that of a marketing technologist. As such, the Legal Marketing Association Social Media SIG invites you to attend our LMA Annual Conference Recap Webinar involving in-house legal marketers from various areas of our profession to discuss their favorite digital and social media programs from this year’s conference. Discussion topics include key takeaways from our favorite sessions, general discussion of the hot topics you may have missed, and the impact of the 2016 LMA Annual Conference programming on our behavior as legal marketers.

Learning Outcomes:

  • Discuss the main takeaways from a handful of social and digital media breakouts from the perspective of three types of in-house marketers
  • Compare and contrast which of these presentations resonated with and provided value to our panel of in-house marketers
  • Assess how the 2016 LMA Annual Conference will affect future behavior for our panel looking to implement what they learned practically within their firms

Featured Speakers:

  • Megan McKeon, Senior Business Development Manager, Katten Muchin Rosenman LLP
  • Roy Sexton, Senior Vice President of Corporate Affairs, Trott Law, P.C.
  • Jacqueline Madarang, Marketing Technology Manager, Bradley Arant Boult Cummings LLP
  • Jessica Aries (moderator), Business Development Manager, Andrews Kurth LLP

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 IMG_4792Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital). In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.  My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.

 

When I’m not writing about movies … #LMA16

Sneak peek of my article in March/April issue of Legal Marketing Association’s Strategies Magazine. Thanks to talented and generous and fun Gail Lamarche, Gina Rubel, Lindsay Griffiths, Nancy Myrland, and Laura Toledo for their contributions.

Quote: “Regardless how we got there, we all find ourselves at a cultural crossroads upon occasion. How do you read your new environment effectively to ensure your success? How do you walk the fine line between deference and ingenuity, respecting what has come before but righteously challenging that which needs to change?”



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Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital). In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan.  My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.

 

#LMA16Selfie – wonderful people doing silly things and posting the photographic evidence (VIDEO)

SelfieHave you posted your ‪#‎LMA16Selfie yet? These people have!

Thanks to Nancy Leyes Myrland for this great kick-off video! #LMA16Selfie, ‪#‎LMA16, ‪#‎LMAMKT – post your photo to be included in the next edition!

For the second year, in advance of the Legal Marketing Association’s national conference, a mad selfie campaign has been launched whereby folks in legal marketing (and their buddies) do silly things and post the photographic evidence, using the hashtag #LMA16Selfie.

Here are the results to date …

Midwest BoardAll these fabulous faces on display! Maureen Fechter Farr, Megan McKeon, Sydney Iglitzen, Joni Radaszewski, Kate Harry, Suzanne Donnels, Jacqueline Madarang, Stefanie Knapp, Rachel Green, John Mola, Easter Roynny, Andrew Rundall, Kyle Lawson, Jessica Aries, Andrew Laver, Jim Jarrell, Melissa Thomas, Sheila McShane, Cynthia Voth, Elonide Caldwell Semmes, Robin Oliver, Taryn Dreyer Elliott, Peter Moyer, and (pictures IN pictures) Gail Porter Lamarche, Laura Toledo, Lindsay Griffiths, Lance Godard, Gina Furia Rubel, Heather Morse-Geller, Josh Toledo, Susie and Don Sexton, Ratana Therakulsathit … and don’t forget Lucy!!

Roynny____________________________

Reel Roy Reviews is now TWO books! You can purchase your copies by clicking here (print and digital). In addition to online ordering at Amazon or from the publisher Open Books, the first book is currently is being carried by BookboundCommon Language Bookstore, and Crazy Wisdom Bookstore and Tea Room in Ann Arbor, Michigan and by Green Brain Comics in Dearborn, Michigan. 

My mom Susie Duncan Sexton’s Secrets of an Old Typewriter series is also available on Amazon and at Bookbound and Common Language.